Meet Tania Friedlander | Executive & Leadership Coach

We had the good fortune of connecting with Tania Friedlander and we’ve shared our conversation below.
Hi Tania, what do you attribute your success to?
The most important factor behind my success is my unwavering commitment to being of service to others. I’ve found that true fulfillment and impact come from dedicating myself to providing immense value and support to those I work with.
My approach goes beyond surface-level coaching. I strive to be the person my clients may not have in their life – someone who can see their potential even when they can’t see it themselves. By peeling back the layers and truly understanding each individual, I become an invaluable resource and ally in their personal and professional journey.
What sets my work apart is the depth of care and attention I bring to each client relationship. I’m not just going through the motions or following a script. I genuinely invest myself in understanding their unique challenges, strengths, and aspirations. This allows me to offer insights and guidance tailored specifically to them.
There’s a profound impact when someone feels truly seen and understood. By creating a space where clients can be their authentic selves, free from judgment, I help unlock their potential in ways they may never have imagined. I become a mirror, reflecting back their capabilities and helping them envision a future beyond their current limitations.
This approach requires patience, empathy, and a willingness to dive deep. It’s not always easy, but it’s incredibly rewarding. When a client has that “aha” moment or achieves a breakthrough they’ve been striving for, it reaffirms why I do this work.
Ultimately, my success is intertwined with the success of those I serve. By focusing on being a catalyst for their growth and achievement, I’ve found my own path to fulfillment and impact. It’s a beautiful cycle – the more value I provide, the more opportunities arise to expand my reach and help even more people.
This philosophy of service has not only driven my professional success but has also enriched my life in countless ways. It’s taught me the power of human connection, the importance of continuous learning, and the profound impact we can have when we truly dedicate ourselves to lifting others up.

What should our readers know about your business?
My Business Journey: Challenges, Growth, and Lessons Learned
What sets me apart in my business journey is the deep connection I’ve fostered with my clients. I’m most proud of my ability to facilitate growth and bring out the best in people. There’s nothing more rewarding than supporting others in their journey of personal and professional development, witnessing countless “aha” moments and breakthroughs along the way.
Growing a business is never easy, but it’s incredibly rewarding. It requires you to stretch yourself beyond your comfort zone. As the saying goes, “Everyone wants to be great until it’s time to do what greatness requires.” This mindset has been crucial in overcoming challenges.
Overcoming Challenges:
I’ve learned to view every challenge in life not as an obstacle, but as an opportunity. This perspective shift has been instrumental in navigating the ups and downs of entrepreneurship. I’ve come to understand that everything in life is feedback – it’s what we do with that feedback that makes all the difference.
Lessons Learned:
One of the most important lessons I’ve learned is the power of consistency. The seemingly small things you do on a regular basis have a compounding effect over time. This applies to both personal growth and business development.
Another crucial lesson is the importance of perseverance. Your story – whether you feel stuck, hit a plateau, feel like a failure, or are tempted to give up – never ends until you decide to stop. Every day presents a new opportunity as long as you stay in the game.
My Message to the World:
What I want the world to know is this: No matter where you are in your journey, keep going. Whether you’re just starting out, facing setbacks, or enjoying success, remember that each day is a chance to grow, learn, and make progress. Your consistent efforts, no matter how small they may seem, are building towards something greater.
Your story is still being written. As long as you remain committed and open to growth, there’s no limit to what you can achieve. Embrace the challenges, learn from the feedback, and keep moving forward. The journey of personal and professional development is ongoing, and the rewards are worth every step of the way.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
There’s nothing quite like showing a dear friend around New York City, a place I’ve come to know and love deeply. If my best friend were visiting, I’d be eager to share the city’s magic through my eyes.
We’d start our day with breakfast at Noi Due Cafe near Central Park, one of my favorite spots. The warm ambiance and delicious food never fail to set the perfect tone for a day of exploration.
Next, we’d head to the Top of the Rock at Rockefeller Center. I never tire of the panoramic views from up there – seeing the Empire State Building and Central Park sprawled out below always reminds me why I fell in love with this city.
Central Park holds a special place in my heart, and we’d spend an afternoon there. As a former table tennis champion, I’d love to relive some memories by challenging my friend to a match at one of the park’s public ping pong tables. It’s a bit of fun that always brings out my competitive side!
In the evening, we’d immerse ourselves in the magic of Broadway. Whether it’s “Hamilton” or “Fiddler on the Roof,” there’s something extraordinary about experiencing live theater in New York.
To round off our perfect New York day, I’d treat my friend to dinner at one of the city’s renowned steakhouses. There’s nothing quite like savoring a delicious meal while gazing out at the twinkling city lights – it’s moments like these that make New York truly special to me.
This itinerary captures some of my favorite New York experiences, blending iconic sights with personal touches. It’s the kind of day that reminds me why I’m so passionate about this city and why I love sharing it with others.

Who else deserves some credit and recognition?
My husband and sister have been my biggest cheerleaders from day one. Through all the ups and downs, they’ve stood by me, pushing me forward when I wanted to give up. My husband’s calm encouragement and my sister’s pep talks have been the perfect mix to keep me going. They’ve listened to my crazy ideas, gave me strengths and instilled confidence in me after setbacks, and celebrated every tiny win along the way. In addition my own coach? Wow. He pushed me to grow in ways I never thought possible, helping me see potential in myself that I couldn’t see on my own. Without this dream team cheering me on, I honestly don’t know where I’d be. They’ve shaped my journey in countless ways, and I’m so grateful for their unwavering support and love.
Website: https://taniafriedlander.com/
Instagram: tania_friedlander
Linkedin: https://www.linkedin.com/in/taniafriedlandercoach/
Facebook: Tania Friedlander




Image Credits
Tom Warren
