Meet Robert Khachatryan | Entrepreneur

We had the good fortune of connecting with Robert Khachatryan and we’ve shared our conversation below.

Hi Robert, we’d love to hear about how you approach risk and risk-taking.
Risk is very important. When you are in your twenties, much like fitness, it comes naturally. As you grow older you have to actively exercise it just like a muscle. As you mature as a person, as an entrepreneur, and as a business, you tend to get risk-averse. You are more comfortable so there is not as much need, but you also have more to lose. So I look at it as exercise. I convince myself to take more risk, and be more uncomfortable because I want to grow myself and my company.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Freight Right was founded with a simple mission: to make global trade more transparent, efficient, and accessible for businesses of all sizes. As a full-service freight forwarding and freight technology company, we’ve built our reputation on providing reliable, data-driven logistics solutions while combining the personalized attention of a boutique forwarder with the innovation of a modern tech platform.

What sets Freight Right apart is our approach to solving real-world shipping challenges. Global logistics has long been burdened by complexity, lack of visibility, and unpredictable costs. It’s an incredibly commodified industry and very influenced by changes in domestic and global trade policy and market prices. We built Freight Right to change that narrative. By leveraging technology and automation, without sacrificing the human expertise that matters most, we’ve helped thousands of businesses navigate tariffs, shifting supply chains, volatile freight markets and, as of late, expand into new markets with confidence and precision.

Getting here wasn’t easy. Resourcefulness, frugality and scrappiness were, and continue to be things we turn to. We’re a lean company and it’s a point of pride for us. The team we built is truly a team of experts in their crafts more than capabile of going above and beyond for their clients and using their expertise to solve challenging problems.

We launched in an industry dominated by decades-old giants with massive resources during the 2008 recession, a time when all of global activity was thrown into chaos. Competing meant outthinking and out maneuvering the big guys as well as the small guys whose pool we were competing in. We invested heavily in understanding the pain points our customers faced, from opaque pricing to unpredictable transit times, and designed solutions to address them head-on. Early on, we had to fight for every lane, every client, every shipment. But those challenges pushed us to innovate faster, stay nimble, and earn trust through results, not promises.

We’re most proud of two things: the relationships we’ve built with our clients and the technology we’ve developed to empower them. Many of our customers think of us not just as their freight forwarder, but as an extension of their supply chain team. Our tech platform gives them real-time visibility, actionable insights, and control over their logistics like never before, something we wish had existed for shippers long before we came along.

The lessons we’ve learned are simple but hard-earned. In this industry, you win on transparency, communication, expertise, and resilience. Supply chains are unpredictable, policies change overnight, markets can flip in days. What matters most is having a partner who anticipates those shifts and navigates them with you.

If there’s one thing we want the world to know about our brand and story, it’s that logistics doesn’t have to be a black box. Global shipping should empower businesses, not hold them back. Every innovation we launch, every lane we open, every client we serve brings us closer to that vision.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
It’s tough to choose – this is Los Angeles after all. There’s nothing but choice and nothing but things to do.

If they were visiting very local to Freight Right, La Crescenta/Montrose area, Tickle Tree Cafe, Black Cow Cafe and Sakana Sushi & Grill would be places to visit. The Freight Right office is very close to Foothills Boulevard so these places in particular are some of the places we’re usually going to, have folks going to or bringing company from out of town to for breakfast or lunch.

It goes without saying but Griffith Park would certainly be on the list for every reason you can imagine. Descanso Gardens would be a very close second. It’s a place we would go as a family back when the kids were younger.

If you happen to be a fan of the band System of a Down, Kavat Coffee, the lead singer Serj Tankian’s coffee shop and brand, is located in Eagle Rock just between Glendale and Pasadena. It’s worth checking out for a cup of Armenian coffee which, to the uninitiated, will find it to be it’s own coffee experience.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
A great deal of credit is due to people in my life who sacrificed to see me succeed. My wife who took the plunge with me while raising a newborn, my partner who mortgaged his house to give me my first investment, and a handful of early customers that supported me knowing full well I am working out of my bedroom.

Website: https://www.freightright.com/

Linkedin: https://www.linkedin.com/company/freight-right/

Twitter: https://x.com/FreightRight

Facebook: https://www.facebook.com/FreightRight/

Youtube: https://www.youtube.com/@freightrightgloballogistic8628

Other: https://bsky.app/profile/freightright.bsky.social
https://www.reddit.com/r/FreightRight/