Never give up. It’s advice that is thrown around daily – but is it always right? We asked some folks we admire about their thoughts around how to know when to give up and when to keep trying

Shreya Pahwa

Hello, I’m Shre ya Pahwa, with VK Eyebrow Image.

For me, business is not just work , it is a legacy passed on to me through generations, built on sacrifice, resilience, and quiet strength. It is something I didn’t just choose; it is something I grew into. Read More>>

Lori Markman

Being an artist means this question applies to me quite differently than if I had a traditional business. First, there is creating my art. I don’t generally give up and throw away an art piece that I am working on. I have a lot of interest, curiosity and engagement with the artworks that I am making. They are important to me. Read More>>

Nehal Modi

I believe for a design concept, not every idea always deserves full production. If the idea keeps revealing and developing new possibilities, refine and push forward. If one is forcing solutions, losing clarity, and the core idea no longer communicates or works for the brief, it may be time to let it go. Read More>>

Aaron Michael

I feel like the biggest factor into continuing with your career is if you still love the process like when you did when you started it. Read More>>

Shile Liu

I think knowing whether to keep going or give up is really a process of self-understanding. When I’m working on something, the act of doing it teaches me a lot about my own patterns, limits, and preferences. Sometimes when I feel like giving up, what I actually need is rest, not a final decision. Read More>> 

Yana Kanashko

I think the question isn’t really whether to keep going or give up. It’s whether you still want it and whether it still aligns with the life you’re trying to build. As a content creator, I’ve definitely had moments where I questioned myself. Some content performs well, some doesn’t, and sometimes it feels like you’re putting in so much effort without seeing immediate results. Read More>>

Dmytro Nechytailo

In systems development and data-driven marketing, the line between persistence and stubbornness is defined by evidence, not emotions. For me, the decision to keep going or change direction is never about motivation alone. It is about learning from data and validating assumptions. Read More>>

Brandon Miller

Such a hard question because I’m not immune to wondering whether I should keep going or walk away. That thought crosses my mind from time to time just like it probably does for most solopreneurs. My first instinct is usually to keep going. There are always hard seasons, but there are also people who can help you through them. Read More>>

Azalea Solan

There have definitely been moments when I questioned whether I should keep going. Running a business can be incredibly rewarding, but it can also be overwhelming. I’ve gone through seasons where my mental health wasn’t at its best, where I felt burned out, creatively stuck, and unsure of what came next. Read More>>