We had the good fortune of connecting with Alec Lorenzo and we’ve shared our conversation below.

Hi Alec, can you walk us through the thought-process of starting your business?
To make the game of golf more accessible and fun. Over the years golf has continually gotten more and more expensive while getting more and more stuffy. We wanted to make golf technology more affordable and accessible to golfers of all levels around the world. While we did this we were improving peoples games which allowed them to have a betetr time out on the course.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Pinned Golf is a golf technology company. We believe that life should be fun, and golf should be no different. Our mission is simple: to make golf more enjoyable by helping you play better. When you’re having fun out on the course, it’s not just your game that gets a boost – it’s your whole life! When you’re buying Pinned, you’re choosing to make every swing, every round, and every moment on the course an absolute blast!

Pinned started as a side hustle and has transformed into a full time hustle with hundreds of thousands of happy customers all over the world. We were three recent college grads who loved golf but couldn’t understand why the game was so expensive and stuffy. When we realized that most golf technology was dull and expensive, we knew they had to change the vibe. So, we started Pinned to have better vibes and lower scores out on the course.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
There is so much to do in Boston. I’m a huge sports fan so I heading to a sports game would definitely be on the itinerary. The most ideal night out would be hit the North End for a great Italian dinner and drinks, probably at Artu, then walk over the TD Garden and catch either a Celts or Bruins game. Then we would head over to Warren Tavern in Charlestown on the way home for a “Warren One”

Who else deserves some credit and recognition?
I have definitely been a few different mentors along my journey who have helped me get to where I’m at today. The first would be Rob Hale, the CEO of Granite Telecom. This was my first job out of college, and I became very close with him. The way he thought about business and his company truly inspired me. This dude was on the Forbes list and would still wake up at 5 every morning to workout with a handful of his employees. It was very inspiring.

My parents also had a huge impact on my journey. Not only have they been very encouraging from the beginning of Pinned but they also showed me what it was like to be an entrepreneur. They owed an Italian ice company called Lorenzo’s Italian Ice when I was growing up and I’d watch how hard they would work.

Website: www.pinnedgolf.com

Instagram: https://www.instagram.com/pinnedgolf/?hl=en

Linkedin: https://www.linkedin.com/in/alec-lorenzo-97556286/

Image Credits
Pinned Golf LLC.

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