We had the good fortune of connecting with CEO Vicious$ and we’ve shared our conversation below.

Hi CEO Vicious$, what is the most important factor behind your success?
Success is driven by my passion to do great things. Becoming the hardest worker in room is critical for me as it allows me shape the landscape of my future. Nevertheless, working alongside talented professional and moving brainstorming has contributed well to rebranding my business.

Let’s talk shop? Tell us more about your career, what can you share with our community?
Music is my life. I cannot go a day without listening to music. Not only do I enjoy it but I listen to different music genres. With that said, it has given me the ability to create my own music and collaborate with different professionals while doing so. There has been some bumps in the road during this journey, which resulted in me taking almost 9-years off to rebrand and change my sound. Subsequently, I stopped depending on others and took my brand into my own hands and it allowed me to get back to making good quality music.

What I want the world to know is never give up something that you truly good at or blessed to have talent in. Sometimes timing isn’t the best but continue to pushthrough and never give up if you truly aspired to be great at what you love. We all have a story to tell and we are in control of our own narrative.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
It’s important to go site seeing. Living in Los Angeles there is always something going on. So I would plan some outings for site seeing; malls, museums, comedy shows, concerts, and more. We also cannot forget about dinning. It’s important enjoy some good food and depending out my friend food interest I would identify some locations to dine in.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would like to shoutout my Y.B.I team; CiNO, Don Fresh, and Ken Chronicles Media. I would also like to shoutout Mooney Media and Okaymykey for video production and photos. Lastly, I cannot forget to shoutout my music engineer Ryan Hartnett.

Instagram: @ybi_forever

Youtube: https://www.youtube.com/user/YBITV

Image Credits
Shoutout to Jeremy @mooneymedia – Ken @kenchroniclesmedia – Mikey @okaymykey

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.