Meet Danielle Leyva | Social Media Influencer

We had the good fortune of connecting with Danielle Leyva and we’ve shared our conversation below.

Hi Danielle, what was your thought process behind starting your own business?
Starting my own business as a content creator was a natural progression that stemmed from my desire to blend creativity with entrepreneurship. As someone passionate about creating content, I realized that social media offered the perfect outlet to build an authentic, engaged audience. Over time, it became clear that the demand for quality content was growing, and I saw an opportunity to make this my full-time focus.

The decision to take the leap into building my own brand was driven by a few key motivations. First, I recognized the importance of being in control of my personal and creative direction. Working as a content creator allowed me to curate a vision that resonates with my audience while collaborating with brands that align with my values.

Second, the autonomy of running my own business allowed for flexibility and adaptability. I could explore various niches, evolve my content, and diversify my approach without the constraints of traditional employment. This flexibility has also allowed me to form meaningful partnerships that go beyond simple transactions—they’re collaborations built on trust and creativity.

Lastly, I saw the immense potential for growth, both personally and professionally. Running a content creation business has challenged me to develop a multifaceted skill set, including marketing, project management, and audience engagement, all while staying true to my creative roots.

I started my business to merge my love for creativity with the potential to build something sustainable. Every day presents a new challenge, but it’s the fulfillment of building my own path that makes the journey worthwhile.

Let’s talk shop? Tell us more about your career, what can you share with our community?
As a content creator, my art is rooted in curating fashion, beauty, and lifestyle content that inspires and connects with my audience. What sets me apart is my focus on creating content that not only looks good but resonates deeply with my audience, offering value beyond aesthetics. My journey has been full of challenges, from finding my unique voice in a competitive market to learning the business side of things, but persistence and staying true to my vision have been key. I’m proud of how far I’ve come, and I want the world to know that my brand is driven by a passion to inspire and empower others through relatable and impactful content.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend visited LA for a week, I’d show them the city’s perfect mix of beaches, food, and culture. We’d start with brunch at Great White in Venice, bike to Santa Monica Pier, and enjoy sunset drinks at The Bungalow. In Downtown LA, we’d visit The Broad Museum and dine at Bestia, while a hike to the Griffith Observatory would give amazing views of the Hollywood sign. A day trip to Malibu for lunch at Nobu and lounging on Zuma Beach is a must, followed by exploring the Arts District and trendy spots in Silver Lake. For shopping, we’d hit Rodeo Drive, end the day at LACMA, and wrap it all up with drinks at Elephante in Santa Monica.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I wouldn’t be where I am today without the endless grace of God, who has been my guiding light every step of the way, and my incredible partner, whose unwavering love, support, and belief in me keeps me grounded and inspired every single day. Together, they’ve given me the strength to pursue my dreams.

Instagram: https://www.instagram.com/daaniieeelle?igsh=OGQ5ZDc2ODk2ZA%3D%3D&utm_source=qr

Youtube: https://youtube.com/@danielleleyvaa?si=j5ciXJFEAPHTmjhY

Other: Tiktok : https://www.tiktok.com/@daaniieeelle?_t=8pIEVBoME8c&_r=1