Meet Derrick Smith | Influencer, Designer , cinematographer, model, vintage collector, musician

We had the good fortune of connecting with Derrick Smith and we’ve shared our conversation below.

Hi Derrick, can you walk us through the thought-process of starting your business?
For me, it really came down to a mix of conviction and creative instinct. I knew I had something to build — something that wouldn’t make complete sense to everyone else at first. That’s where faith came in. What might look delusional to others is often just vision in its early form.

I’ve learned that if you wait for perfect validation or unanimous support, you’ll stay stuck. Starting my own business was about trusting the process — showing up consistently even when the results weren’t immediate. I didn’t have all the answers, but I had direction, and that was enough.

You have to believe in what you’re building before anyone else does. And that belief? That’s not ego — it’s discipline. It’s resilience. It’s choosing faith over fear, again and again.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
My career has been anything but linear — and I think that’s part of what sets me apart. I actually started as a live musician, performing in intimate venues and building genuine connections through sound. That taught me a lot about reading the room, feeling energy, and storytelling — skills that still shape how I show up today.

Eventually, I started a vintage clothing sales company to support myself between gigs. That was my entry point into the fashion world — learning how pieces move, what people respond to, and how style can be both personal and cultural. From there, I began designing my own pieces, which sparked the idea to build a brand that felt like an extension of my identity and values.

To promote what I was creating, I started making Instagram Reels — not because I loved being on camera at first, but because I needed to get comfortable putting myself out there. That content started gaining traction, and unexpectedly, I went viral. That momentum eventually led to brands reaching out, asking me to represent their products — and that’s how my career as a signed model and content creator began.

What I’m most proud of is how I’ve constantly evolved. I’ve learned that you can’t cling too tightly to one version of success — you have to observe the market, listen to what’s shifting, and know when to adapt or pivot. Whether that meant moving from music to fashion, from vintage to original design, or from behind the scenes to in front of the camera, each step happened by being tuned in and willing to grow.

It hasn’t been easy. There were times I doubted myself, moments of financial stress, and a lot of rejection. But what carried me through was the belief that staying fluid, intentional, and creative would eventually open the right doors.

What I want the world to know is that my story isn’t about overnight success — it’s about showing up, evolving with purpose, and finding your rhythm in a fast-moving world. My brand isn’t just about clothes or content — it’s about building trust, telling real stories, and creating from a place of clarity and conviction.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
To be real with you — I’m not the “pack the itinerary” type. If my best friend was in town, the focus would be on good conversation, good energy, and slowing down enough to actually enjoy the city.

Morning? We’re not skipping the gym — that’s how we connect deeper. Maybe we sleep in a bit, let the day unfold slowly. If we do step out early, it’s not for hustle — it’s for intention. Probably a quiet walk, maybe grab a coffee — but only if we feel like it.

Midday? We’d post up for lunch at Café Telegrāma — not just for the food (which is solid), but because it’s got that perfect blend of aesthetic and chill. The kind of place where you can people-watch, sketch ideas, or just exist without feeling rushed.

Afternoons are flexible. Maybe we browse a local vintage spot or pop into a record store. Maybe we do nothing — sit in a park and talk about life. The idea is to just be in the city without performing for it.

Evening? I’m definitely about an intentional night. No clubs. Maybe a lounge — somewhere low-lit with music in the background and a chess board between us. It’s about connection. Unplugging from the scroll and leaning into something real.

To me, the best parts of any city aren’t just the big “must-see” spots — they’re the small corners where life slows down. That’s where the soul of a place lives. And that’s what I’d want to share.

Who else deserves some credit and recognition?
Napoleon hill, neville Godard , Jim Rohn , Mother and father

Website: scarf brother.com

Instagram: @Derrick_B_Smith

Youtube: @derrick_B_smith

Image Credits
Photos in denim hat taken by Robert Morley