Meet Keisha Greaves | Business Owner/CEO/President


We had the good fortune of connecting with Keisha Greaves and we’ve shared our conversation below.
Hi Keisha, what inspires you?
I was diagnosed with Muscular Dystrophy at age 24. Back then, I had never thought of how the lives of people living with chronic illnesses felt. I was a fashion student at the time of my diagnosis, and I lived and breathe fashion. The opportunity to learn about adaptive fashion was not there because no one was thinking in that direction. Living with Muscular Dystrophy changed my life and I have incorporated my story of surviving and living with Limb-Girdle Muscular Dystrophy into my fashion brand. I have made it a point to pass the message that Girls Chronically Rock.
My fashion brand is currently a t-shirt line that has given inspiration to many people within the disability community. We are spreading the message of strength and the unique beauty of every individual including those living with chronic illnesses. Being a Muscular Dystrophy warrior myself, I understand first-hand what members of the disability community are going through especially when it comes to getting dressed every day. Adaptive Fashion is a necessity and until it gets into mainstream fashion and in stores, and people within the disability community would continue to feel discomfort and a sense of exclusion from fashion and life. Therefore, Girls Chronically Rock is working on her own adaptive clothing line to create adaptive clothing of all types for people who have muscular dystrophy and other disabilities. The company is also teaching current fashion students about adaptive fashion. We are trying to add our voice to the fashion worries of wheelchair users and other members of the disability community. Girls Chronically Rock is telling the story of this need from a personal perspective. We understand the urgency attached to not feeling stuck while trying to get dressed.
It is not enough to say this to people. We must get them to feel amazing. Achieving that in the disability community involves understanding their peculiarities, their needs, their challenges, and their worries. Being a member of the community herself and someone living with chronic illness, Keisha Greaves, founder of Girls Chronically Rock understands that much of this has to do with getting dressed in ease each day. With the Girls Chronically Rock Adaptive Project, Keisha aims to make men and women with disability feel more confident. Through clothing specially made for them, they would understand that they rock but beyond that they would feel that awesomeness because now they do not have to worry about appearing different in the larger society. The Girls Chronically Rock Adaptive fashion line would make adaptive clothing more accessible and popular in mainstream fashion.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Girls Chronically Rock is a fashion brand for the disability community. The word “chronic” in its name is a reference to people living with chronic illnesses. The fashion line is a collection of apparel items for people living with disability with clothing specially designed for men and women.
The company’s mission is to create, motivate, encourage, inspire, and let people know that you rock and can accomplish anything you put your mind to. Girls Chronically Rock is on a mission to let people know that even chronic illness cannot stop them. You can be chronically ill and awesome. The Girls Chronically Rock Adaptive Project will provide unique designs that make members of the disability community feel that they rock. The fashion line will be available in both our physical and online stores. The fashion line will be accessible and easy to use so that people are able to slip into them without a moment’s thought of their inability. People will have a pool of choices to select from with our collection.
Girls Chronically Rock Adaptive line will also be available at other stores to achieve the goal of making adaptive fashion the new normal in mainstream fashion. Our line will ignite acceptance of this new wave of fashion and inclusivity for members of the disability community. On top of that, it will educate and groom a new crop of designers that are more inclusive with their work.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Max Taquiera restaurant, Cambridge Crossing and downtown crossing and bar hop. And also to the encore casino
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Myself for overcoming everything

Website: https://girlschronicallyrock.com
Instagram: https://Instagram.com/girlschronicallyrockclothing
Linkedin: https://LinkedIn.com/keishagreaves
Twitter: https://Twitter.com/girlschronical1
Facebook: https://Facebook.com/girlschronicallyrock
Image Credits
Anthony Battle and Alain mouse
