We had the good fortune of connecting with LaTiesha Jeffcoat and we’ve shared our conversation below.

Hi LaTiesha, can you walk us through the thought-process of starting your business?
Anchored Consulting LLC was birthed in a dream; honestly, that is what I intended to keep as a dream! For many years before starting my own business, I was the person called upon to draft resumes, proofread letters, design an invitation or program, organize an event, or facilitate a class teaching on a relevant and requested topic or theme by family and friends. The thought process was to provide administrative support services to small businesses, specifically solopreneurs, to do the mundane, overwhelming tasks the business owner did not want to do or did not have the skill or experience to do, as well as provide streamlined organization to help their business flow more efficiently.

Let’s talk shop? Tell us more about your career, what can you share with our community?
My professional background spans 20 years in administrative support services. Over time, I have worked in various roles, from a Fortune 500 company to a black-owned engineering firm and currently a healthcare SaaS tech company. All roles have been rewarding and yielded a great resume of multi-faceted experience! I am most proud of my determination and resilience to keep going. I have not climbed the corporate ladder; unless God says otherwise, I do not plan to do so. I consider myself a career independent contributor with my “9-5” and am happy and satisfied with where I am. Although this was not always the intended goal, as I have gotten older, I realize some opportunities in certain spaces are just not for me.

As a solopreneur, I have learned valuable lessons about respecting my business and my sacrifices to have a business. I learned that my time to value can depreciate if I do not create boundaries with clients and myself. My biggest challenge that sometimes will creep into my spirit is believing I have nothing new or better to offer. I overcome this thinking by reminding myself of my why and that I am needed regardless of how many other web designers, virtual assistants, or consultants are out there. God gave me the business, which means He will continue to bring me the clients. I firmly believe that!

Anchored Consulting LLC exists because it is supposed to be here. With my business, I evolve and pivot routinely. I am my brand. My brand is me. This is our story.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
This is a little tricky as an introvert with a learned extraverted skillset! If my best friend were visiting the area for a week-long trip, I would say the best activity would be eating delicious food. I would greet my best friend with a box containing pictures, clues, or an object that identifies their stay’s planned events and activities. For starters, the first restaurant would be a familiar one we frequented in the past. During their visit, eating at the best sushi bar, because I looove sushi, would be a non-negotiable! My best friend and I love street markets and art galleries. We would visit the local street or flea markets, try authentic food, and shop from vendors selling jewelry, tasty drinks, and sweet treats! What’s a best friend visit without playful fun at an arcade facility, riding go-carts, and playing laser tag?!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Firstly, I thank God for blessing me with the gifts I have to operate a business of this caliber. Anchored Consulting LLC exists because of the mentorship and encouragement of Dr. Katrina (Dr. K) Hutchins. She was the first person I discussed starting a business with, and she imparted spiritual and professional wisdom throughout my journey.

My business would not have gotten off the ground without the guidance of Strategic Sight Consulting, which is owned and operated by Ray Mayfield and Tiara Jones. The insight, knowledge, and valuable resources contributed greatly to establishing my business with more than just a name, logo, and website. Strategic Sight Consulting ensured I was prepared by working with me routinely on preparing for prospective clients and how to facilitate meaningful yet productive consultations. Tiara’s creative and strategic mind curated pliable strategies to ensure my success could be achieved and sustained. Their commitment and dedication to their clients is unmatched.

My tenacity and ambition to press on despite my losses and the person who celebrates my wins and victories is my supportive husband, Dwayne Jeffcoat. And finally, special thanks to all of my former and present clients who have entrusted Anchored Consulting LLC with providing exemplary service!

Website: https://anchoredconsultingllc.com/

Instagram: Anchored Consulting LLC

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Image Credits
Professional Headshots- Joshua Aaron Photography Lifestyle Headshots- LaShay Price Photography

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