Meet Robb Thornsberry | Event Producer


We had the good fortune of connecting with Robb Thornsberry and we’ve shared our conversation below.
Hi Robb, what do you attribute your success to?
Having a passion for what I do and realizing that it’s not about me.
My goal has never been about basing the decisions that I make in the hopes they will bring me success but rather what can I offer that contributes to the success of my clients.
At the end of the day, my job is to find the most effective, efficient and creative ways I can to bring my client’s vision to life and telling their story through live event experiences.
This approach has made it possible to gain credibility and trust not only with my clients but within my industry as a whole.
 
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
My business is a full service event production and management company that specializes in event design, full scale production, entertainment, meeting planning and overall turnkey project management for corporate clients worldwide.
What sets me/my company apart from others initially is the time I have invested and continue to invest in understanding the roles and responsibilities of my clients while continually educating myself and gaining industry knowledge so that I am better equipped to address the specific needs and challenges they face. Not just as a contracted vendor but rather a strategic partner and extension of their team.
It hasn’t been easy and there have been many along the way who have struggled to understand the “big picture” concept of what unlimited or “INFINITE” meeting and event management services meant or why it was necessary.
To address this, I simply began promoting our tag line of “Discover Infinite Possibilities” and demonstrating the effectiveness and convenience of how only needing one company, one point of contact with unlimited resources can lead to Infinite Possibilities.
 
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Los Angeles is without question one of the most exciting and diverse cities in the world however with so much to offer, it can be overwhelming to know where to begin. I have found that the best way to discover LA not only for my friends but also for my client’s and their attendees is to highlight the distinct characteristics, culture and spectrum of experiences that each district in the city has to offer.
Beach Life – Venice & Santa Monica
– Venice Boardwalk
– Santa Monica Pier
– Santa Monica Promenade
Iconic Museums
– The Getty (best views in the city)
– Petersen Automotive
– Academy Museum of Motion Pictures
Lux Life / Shopping
– Beverly Hills
– Melrose
– The Grove / Farmers Market on Fairfax
Hollywood Vibe
– Hollywood Blvd / Dolby Theatre
– Studio Tour
– Universal
Sports Life
– Dodgers Stadium
– Sofi Stadium Tour
Cocktails with a view
– Spire 73

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
It goes without saying that without the love and support of my family, I would not have had the confidence to venture out on my own and launch my own company.
I also firmly believe that to achieve success in anything, you must surround yourself with people who are smarter and have more experience than you do which is exactly what I did by becoming a member of the Orange County chapter of Meeting Professionals International (MPI). I wasted no time and dove headfirst into volunteering my time as a committee member, board member then eventually Chapter President.
It is through my 24 year membership of MPI that I not only gained the majority of my client base but also top tier vendor partnerships, colleagues and a family of industry legends.
Website: www.infinityeventsinc.com
Instagram: https://www.instagram.com/infinityeventsinc/
Linkedin: https://www.linkedin.com/in/infinityeventsinc/
Twitter: https://twitter.com/INFINITYEVENTS
Facebook: https://www.facebook.com/infinityeventsinc/
Youtube: https://www.youtube.com/user/infinityeventsinc
Other: Flickr – https://www.flickr.com/photos/infinityeventsinc/albums
Image Credits
Allure Ventures Photography Brian Kramer Photography Gamma Photography Studio
