We had the good fortune of connecting with Shelby Rogowski and we’ve shared our conversation below.

Hi Shelby, how have you been keeping yourself busy during quarantine?
I am staying active! I’ve been doing Pilates, running, and trying my best to learn new hobbies when I am not working from home.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Some people know me as a photographer or creative director. Others know me as an executive in a technology startup, but I like to think of myself as curious. Yes, I do all of these things, but I’ve also recently started an online-based pilates practice and a sustainable activewear line. I’ve made a crossover from artist to entrepreneur, and I think it’s what has helped me be successful in most of my projects.
There have been many challenges along the way. I was a professional recording artist from my late childhood to my early twenties, so when I had to step away from that to find a new career path to pursue, I felt helpless— music was all I knew. In between recording sessions, I found time to manage a myspace layout website, where I taught myself how to code HTML/CSS. My father had bought me a Sony DSLR that Christmas, which led me to learn Adobe Photoshop pretty early. I didn’t know it then- but learning these skills opened doors for me. Fast forward to my second year in Los Angeles, and I had signed with a couple of creative agencies that put me out for work as a graphic designer. One thing led to another and I eventually became an art director and then made the leap from design into the world of marketing. After gaining some experience with a few notable clients, I set myself up with a few investment firms in town that were investing in new business’. I would help them build their new ventures into shiny new brands from top to bottom. After working with these firms for a few years, I co-founded Komplement with Holly Davis. We started a technology-based consulting firm and marketing agency; it was a perfect match.
I found my love for fitness a couple of years ago when my doctor recommended I start running to ease my asthma symptoms. I got hooked. Eventually, that led me to explore other forms of exercise, which sparked my “love relationship” with Pilates. It changed my mind and body. I’m now finishing my certification and started an online-based practice called Kontrologie. I just filmed a Pilates mat class for an episode on a Netflix show, which is exciting!
I decided to start a sustainable lifestyle brand called Renmode with two of my friends. We are focused on women’s activewear. We’ve developed a unique layering system that allows the wearer to be ready for wherever the day takes them. What makes our sustainable brand stand out from others is that we make everything in Los Angeles. We don’t import our fabrics from overseas (this reduces carbon emissions), and everything is produced from recycled materials. On top of all that, we make everything made-to-order in cycles, so we limit waste. We have just gone into production and are excited to debut this project next year!
I think the biggest lesson I’ve learned so far (because I’m still learning every day) is to trust the process. Sometimes things get hard, they don’t turn out how you want them to, but from my experience, this usually opens other doors that are just around the corner. I believe the universe is always preparing us for something bigger.
If you had a friend visiting you, what are some of the local spots you’d 
want to take them around to?
Well, it is a pandemic, so if they were visiting right now, they might be disappointed. However, this is what I would suggest: – Morning pilates session – Coffee at Blue Bottle – Shops on Abbott Kinney – Lunch at Gjusta – Walk the Santa Monica beach path – Grill out at my house by the beach – Late-night karaoke accompanied with pizza delivery
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My parents. My dad has always been a passionate and quiet man with a big heart. He’s the smartest guy I know, and his laugh lights up any room. He taught me all about rock and roll and bought me my first camera. He has always been such an amazing part of my life, and I know I can get sound advice from him. My mother is full of fire and passion. She’s taught me how to be a smart businesswoman and entrepreneur. She’s also my best friend. I look up to her and everything she has accomplished, despite her difficulties raising me as a single mom. Her success story is inspiring. She’s something special, one of those people you only come across once in your lifetime.

Website: www.shelbyrogowski.com
Instagram: @shelbylens
Linkedin: https://www.linkedin.com/in/shelbyrogowski/
Other: www.komplement.us

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