Meet Simonetta Lein | Mega Influencer and TV personality

We had the good fortune of connecting with Simonetta Lein and we’ve shared our conversation below.

Hi Simonetta, can you walk us through the thought-process of starting your business?
My thought process changed so much as I have learned how to be better and scale what I do. I have started as an artist who wanted to express herself. I had to learn soon the clarity of my delivery and message, where did I want my message to be seen and heard, what was the outcome I wanted. Therefore I became first a model, then a writer, then an influencer, then a mega influencer, the I founded my non for profit The Wishwall Foundation and then my PR and media company Ausonia Partners. At that point I transformed myself from being just an artist to being a working artist and a business woman. I have learned making mistakes, studying others, getting coached. Now I do coach others on how to grow their brand so they can skip all of the time I have invested and sometime wasted. it is a beautiful feeling.

Alright, so let’s move onto what keeps you busy professionally?
Never easy but rewarding. I want the world to know that everything good in life comes with your full commitment. If you do not stick with the process you will lose the outcome. There are so many talented people and I always teach that who makes it is who truly wants it, who truly is inspired by the greater good in order to make it and who sticks around enough to actually make it. Investing in yourself and in your brand makes a total difference. I remember when I opened The Simonetta Lein Show, first episode ever was with Fern Mallis the founder of NYFW. She said that if someone truly wants yo make it, they have to be ready to invest. Investment comes in so many forms, money, time, emotional investment, family and personal time that gets reduced. You might not have weekends for a long time or normal work hours. It gets every aspect of you. Fern mentioned it as more an economical investment which along the way I have learned it clearly brings you further as you can hire better professionals to help you making all the work come out great. But I have learned that without a true mission you will not find the motivation to go on, as the request to succeed is way greater than merely money. I want all to know I am proud to be always that girl who grew up with a simple life and healthy values, I have just learned from this beautiful art I am able to create between The Simonetta Lein Show and my various projects what it means to have a consistent outcome. It is called having a method and a consistency of message and never ever give up with it.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I would take them to get a nice Cheese steak in Philly first. Then we would go to the Wissahickon Valley park where we can enjoy nature. Then we can go down center city and take a picture in front of the Rocky statue and why not, to better digest the cheese stake we would do the stairs up to the museum! The same stairs Rocky did when he was famously training. The We would go inside the Philadelphia museum of arts and just visit it all. Finally we can go and have dinner at the Tibetan restaurant in Manayunk, 15 minutes outside of center city. It is like Greenwich Village type of vibe. Everyone is walking in the streets and enjoying their night. Of course my dog and my husband come too!

Who else deserves some credit and recognition?
I want to thank me for believing in me. When I first heard this I laughed but I found it so true and so deep. We too often do not recognize our efforts and all that we have created. Myself included. So I take this opportunity for thanking myself for never giving up despite any difficulties. As well my husband deserves all the recognition, Raphael Anthony Amabile is a wonderful man behind all that I do and wh otaught me so much and helps every day to achieve our goals.
I want to thank my mom and my dad, Dr. Adele Flora and Dr. Franco Lenna who gave me everything I needed and more to succeed. I am so proud I now can help them too and give back for all of their efforts.

Website: www.ausoniapartners.com www.thewishwallfoundation.org

Instagram: www.instagram.com/Simonettalein

Twitter: www.twitter.com/Simonettalein

Image Credits
Top Model Simonetta Lein