We had the good fortune of connecting with Sri Divel and we’ve shared our conversation below.

Hi Sri, what was your thought process behind starting your own business?
I really had to find a solution for independent restaurants to strategically advertise. I founded the Culinary CMO to bridge the gap between the exceptional culinary experiences the locations are working so hard to create and strategic marketing, driven by a passion for both the art of food and the science of business. My goal was to help restaurants and food brands thrive by crafting compelling narratives that resonate with their audiences. With a deep understanding of the culinary world and a strategic marketing approach, the Culinary CMO was born to elevate brands, showcase their unique stories, and connect them with food lovers in meaningful ways.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
The Culinary CMO sets itself apart from every other marketing firm by combining deep industry expertise with a genuine passion for the culinary arts. Unlike traditional marketing agencies, we specialize exclusively in the food and beverage industry, allowing us to bring a unique understanding of both the challenges and opportunities that restaurateurs and food brands face. Our approach is not just about promoting a product but about telling a story—crafting narratives that resonate with authenticity and connect deeply with target audiences. We understand the nuances of flavor, ambiance, and guest experience, and we translate that into compelling marketing strategies that drive results. With the Culinary CMO, you’re not just getting a marketing firm; you’re getting a partner who shares your passion for culinary excellence and is committed to elevating your brand in a way that truly reflects its essence.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
The perfect night out and vacation for the Culinary CMO is all about slowing down and soaking in the simple joys that fuel the passion for food and experience. It starts with checking into a cozy, off-the-beaten-path hotel—nothing flashy, just a place where comfort and authenticity meet. After settling in, it’s time to wander through the local streets, taking in the sights, sounds, and smells that reflect the heart of the town or city.

Dinner is at a restaurant that doesn’t scream pretentiousness but rather exudes heart. It’s a place where the chef cares more about quality and connection than awards. The kind of spot where every dish tells a story about the region, the season, and the people behind it. The night isn’t rushed; it’s about savoring the food, sipping a glass of wine, and engaging in conversation that’s as rich as the flavors on the plate.

Post-dinner, there’s no pressure to hit the trendiest bar. Instead, maybe it’s a nightcap at a local spot where the bartender knows your name by the second drink or a quiet walk through a neighborhood that feels alive in its own unique way.

The days that follow are about connecting with what’s real. Visiting local farmers, discovering a hole-in-the-wall bakery, or chatting with a chef who’s passionate about their craft. Each experience adds fuel to the fire that drives the Culinary CMO—bringing inspiration from the genuine moments and hardworking people who make the food world special. It’s not about fancy—it’s about the experience, the people, and the stories that make each dish and destination worth remembering.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
To the hardworking, struggling, and sometimes beaten-down restaurateurs out there: we see you. You’re the ones pouring your heart and soul into every dish, every detail, every moment, all to create the perfect experience for your guests. The long hours, the challenges, the relentless pursuit of excellence—it’s not easy, but you do it because you believe in the power of great food and unforgettable moments. Your dedication and passion don’t go unnoticed. Keep pushing forward, because what you do matters. You’re not just serving meals; you’re creating memories, and that’s something truly extraordinary.

Website: www.theculinarycmo.com

Instagram: https://www.instagram.com/theculinarycmo/

Linkedin: https://www.linkedin.com/in/sri-divel-2717a4100/

Youtube: https://www.youtube.com/@TheCulinaryCMO 

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