We asked insiders and experts from various industries to tell us something they think outsiders are unaware of and we’ve shared a few of those responses below.

Rachael Galloway | Brand Marketing Professional

Digital marketing is a beast. It is ever-changing and what might have worked yesterday doesn’t always work today. Read more>>

Mike Mosallam | Filmmaker and Studio Executive

I think the film & tv industry (and Hollywood in general) sort of feels like it lives in a bubble, and in a lot of ways, it does. But, anyone I’ve met who has had a modicum of success has done so because of years of hard work and “pounding the pavement,” so to speak. People don’t wake up and sell a tv show. They put in their dues. Folks don’t generally wake up with the funding to make their indie film. These things take a lot of time, a lot of patience, and often a good amount of failure and rejection. Being in this industry is hard. Really hard. But, the reward is worth it in the end. Read more>>

Jake Keith | Kliptic

The majority of the work is done behind the scenes whether it’s releases, shows, advancing, producing, branding, etc; the fans don’t see the crazy amount of hours that goes into something as small as a single headline/ support show. Read more>>

Shannon Scates | Visual Artist

One thing I didn’t realize before becoming an artist full-time is how much work needs to be done in order to be successful outside of painting. So that’s possibly something people that aren’t doing this don’t know. I spend a lot of time doing “administrative” work, strategizing, connecting with people, looking for opportunities, researching grants, learning how to run a business, taking art-related classes, writing, updating my website and social media, making sure the financials are documented appropriately, keeping track of inventory, archiving my work, placing orders, fulfilling orders, etc. etc. Read more>>

Andrew Salgado | Artist

[I thought I had to answer all the questions so I did this one, and then, well… I sorta run on a tangent. And then it was the only question I had to answer, oops] I think that there’s a misconception about a creative career as a very unstable thing. Perhaps this ideology has shifted in recent years, with university degrees falling out of favour (in my day, it was ‘get a degree; you needed a degree to do anything and everything, but truthfully I see why the ‘university path’ is losing relevance with newer generations. Read more>>

Rubaie Jaffer | Graphic Designer & Digital Illustrator

How undervalued it is. Very often designers and illustrators like myself are having to explain to clients the value behind the work we have to offer and why we set the prices we set. Anyone can easily go to a site like FIverr or Design Pickle where you can get your design done at a low cost rate, but will it be effective? Will it serve its purpose? Will it have a strategy to draw in more consumers for your brand? These are all touch points that clients don’t really think about when it comes down to choosing a lower priced design with a quick turnover versus a higher priced effective design that has more thought and effort put into it. Read more>>

Torry Hermann | comedian and viral content creator

Many people believe that content creation and comedy are the easiest things one can do. Sometimes when I tell people Im busy, they always go: “Busy with what? You literally just post silly videos!” I dont blame them. You dont think about how much effort was put into something that makes you laugh – its just how it is. Creative process is honestly a lot of work and you also have to remember about the money making part of it. You always have to be on trend, finding new ways to make people laugh and thats amazing but I do see how many still dont really think of comedy as an actual job 🙂 Read more>>