We had the good fortune of connecting with AdaPia d’Errico and we’ve shared our conversation below.

Hi AdaPia, we’d love to hear about how you approach risk and risk-taking
The way I have related to risk has changed over the course of my life. I used to think about risk as something to avoid because it could come with a bad consequence. In my mind, I could never be the person to have the ‘big reward’ that is often related with the positive payout of risk. Even in investing, we say that higher risk investments come with the higher ‘reward’ of higher returns. However, I now think about risk as an opportunity to question how to achieve something. It’s an opportunity to pause and deeply consider possible outcomes, as well as areas where I might be holding myself back from taking action out of unexamined discomfort or fear. The truth is, I’ve taken a lot of risks in my life, and some have not worked out well, and others have been incredibly positive.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Alpha investing is a real estate private equity firm that helps busy, high net worth and sophisticated investors access passive income, commercial real estate investments. Getting to where I am today was not easy, nor do I believe that anything about life should be easy. Where I am today in my career is not where I expected to be when I started over 20 years ago; it’s much better, and I still feel like I’m in the beginning. Challenges are merely opportunities to understand our own capabilities and potential. With every challenge, I had to dig deep to take actions or make decisions I might not have wanted to make, but they were necessary for me to grow stronger. My biggest lessons have come with learning who to trust and how to trust. It hasn’t always been easy to set boundaries, state my desires or wants or even needs, but once I got over the discomfort of someone else’s (possibly negative) reaction, I could consistently achieve mutually beneficial outcomes. A lot of this has to do with dismantling the idea of false authority. What I mean by this is that someone outside of me has authority or power over me.

If there is one thing I’d want you to know about my brand is that it is based on Authenticity and being a genuine, open, trusting and trustworthy person. Even though I’ve been hurt and thwarted, I’ve continued to remain open. I am determined never to close off or shut down to others or the world. No matter how badly I’m hurt, or how hard I fall, I pick myself back up. I choose to be myself, which means being truthful about how I feel, where I’m at, and how much I don’t know. Even in the realm of my inner work and my inner authority, I’m still peeling away a ton of old conditioning and deeply seated, unconscious limiting patters. This translates into everything I do. When I represent my firm and our investments, people know they can trust me because I’m real. That trust transfers to the brand/business. And I can represent the firm/business because I trust what we do, the intentions and motivations behind what we do, and our commitment to doing right by our clients.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I would take them on multiple hikes in the Santa Monica mountains. I live in Topanga so we would start with Tuna Canyon, walking the labyrinth and taking in the views of the ocean. We could then go down to PCH, grab lunch at SoHo House in Malibu, then go to Point Dume. Making our way back to Topanga, we would visit the many interesting shops like the crystal gallery at Jalan-Jalan, Hidden Treasures vintage, Kinship Station, and the many shops in the vicinity. Finally, we’d end the day with a fabulous dinner at Inn of the Seventh Ray.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
To all those who have supported me by showing me where I was holding myself back. To my community of fiercely tender women, and vulnerable strong men who remind me that we’re in this together. Damon d’Amore, Kimberly Snyder, Katharine Hargreaves, Danielle Gaulthier, Jennifer Burnham-Grubbs, Adam Carswell, my Next Level Mastermind Group, my business partners at Alpha Investing, and my husband, Andrew Kragness. And, of course, my family.

Website: www.adapiaderrico.com

Instagram: www.instagram.com/adapiaderrico

Linkedin: www.linkedin.com/in/adapia

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