We had the good fortune of connecting with Alexa Faye and we’ve shared our conversation below.

Hi Alexa, is there something that you feel is most responsible for your success?
Staying passionate. I, no joke, used to go home and cry when I wasn’t living up to my own standards. I had to/have to continually reinvent myself and my craft. I tattoo eyebrows, to me, that’s art – I need to stay inspired. Taking courses offered by other artists has helped a lot, so has browsing social media and analyzing the work of others. What helps me the most is traveling to cities that light a fire in me, like LA or NY. When I come home to cleveland from LA and see the trends there I just want to launch myself back into my business and offer the best of the best. So, I would say stay inspired, watch others in similar industries and find what lights your fire.

Let’s talk shop? Tell us more about your career, what can you share with our community?
I think I’ve always wanted to be an artist. If you know me then you know that me being called an artist is like the highest form of compliment. I’ve also always wanted to help people. Seeing someone smile because I did something for them is seriously chefs kiss. I think being so passionate about what I do, in every aspect, sets me apart. I’m here to create a customizable experience for every person I touch. I mean, I customize brows for women who have or had cancer or have trichotillomania or just lost their brows with age. Seeing those women light up or tell me life is easier makes me melt. Getting to that point where I feel confident in what I do and my clients feel confident in me literally took a lot of tears, money and time. I never stop investing in myself whether it’s a couple thousand dollar course or just sitting and studying the growth pattern of eyebrows. Tattooing faces is NOT easy, and connecting with your clients and making them feel safe is even harder. You have to put time in and respect the fact that this is scary and hard. I want my clients and women, and men, to know that what I do isn’t just a cosmetic procedure, it’s life changing for some people. I haven’t always felt confident and beautiful in my own skin so I have done things, internal and external to work on that, and that’s what I offer to others. An external solution to feeling better internally, if that makes sense. I put in a lot of time to call myself a brow artist and to make my clients happy.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Cleveland is actually very underrated. The food scene is bomb, the people are kind and there is some pretty iconic sightseeing. I myself, for the first time, just went to the rock and roll hall of fame. It’s huge and so fun. Nice little photo op, I would definitely say the flats, Ohio city and Tremont area are the spots for good drinks and good food. There are also some hidden gems in the suburbs. For a good atmosphere we would be hitting up Townhall in Ohio City, then maybe Strip in Avon for a phenomenal steak – they also have some cool art pieces in their restaurant. Some good low key drink spots would be cloak and dagger, Society Lounge and spotted owl. Oh, and sushi, my favorite, definitely Ginko in Tremont. I also would make sure we stopped by Crocker Park (my stomping groups) to do some shopping and meet my friends, some of the best people in cleveland. The local businesses in cleveland are top tier and I’m privileged to call some of the owners my friends. I’d take them to Emily Roggenburk’s shop, who has the best, most trendy clothing in CLE, and we would stop by The Sis Kiss’s new HQ in Bay Village to pick up some of her gorgeous jewelry. And on our way to the sis kiss we would have to grab some coffee from MOJOs in Bay Village. I honestly could talk about Cleveland’s local business’s and food scene for days, but those are just a few of my favorites.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
So many people have helped me along the way, and believe me, I needed it. I still need support and mentorship, and I truly find that in so many people including friends, other business owners, family, etc. But the one person who is my rock, my A1, my literal lifesaver is my grandma. Growing up wasn’t the easiest, and there were nights I felt like I couldn’t take it anymore and even as a young adult being in crappy relationships she would always tell me “you’re going to be ok”. I didn’t know what she meant at the time, but now I do. She saw my strength and my abilities as a woman and entrepreneur that I didn’t even see. She was my support system and the love that never went away. She propelled my forward through life and made me who I am today.

Instagram: Alexafayebeauty

Image Credits
The photo of myself was taken by Shannon Hamrick @bossbyshannon

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