We had the good fortune of connecting with Brad Hammer and we’ve shared our conversation below.
Hi Brad, why did you decide to pursue a creative path?
It took me until I was over 30 years old to realize that I would never be happy unless I pursued a creative career. I was working as the Director of Business Development for an architecture firm in Chicago from 2006 to 2009. When the recession hit during that time, I knew it was my chance to pursue a creative career, because I literally had nothing to lose.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I have always loved music videos, viral videos, and commercials. I was (and still am) the guy that is constantly sharing videos with all my friends.
My original inspirations were Madonna, Prince, Michael and Janet Jackson, and George Michael. But, once I discovered the more underground queer camp culture, I would say that is when I truly found my calling. I was inspired by Amanda Lepore (the Heatherette ads for MAC), Cazwell, Sherry Vine, Kelly (Shoes), David LaChappelle, and all of John Waters’ movies. Trust me, all of these artists were doing it long before Lil Nas! Although, I do love Lil’ Nas too!
I do think you can really see these inspirations in all of my work. I always love an outrageous campy moment, but I am also inspired by color and glamour as well.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
We would definitely go for cocktails at The Abbey and Beaches in West Hollywood. Nobu in Malibu or El Compadre for lunch and my favorite dinner spots are Perch and Cecconi’s. For some outdoor fun , I would take them to Runyon Canyon, Griffith Park, and the most gorgeous spot El Matador beach.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
The first video I ever produced/directed was back in 2012. I was full of ideas, but I had never actually created a video. Shawn Adeli worked with me on this video and taught me about the whole process. The video got over 25 million views, Shawn and I became business colleagues, and throughout the past 10 years we have created hundreds of viral music videos and commercials. I have learned so much from him and he’s just incredibly talented.
I would like to dedicate this shout out to Shawn for helping me start a career that I truly love.