We had the good fortune of connecting with Brady Brim-DeForest and we’ve shared our conversation below.
Hi Brady, do you disagree with some advice that is more or less universally accepted?
As a young man, I was often told to ‘Do what you love’ — I think better advice would have been ‘Do what you are good at.’ It makes life so much simpler and more fulfilling.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I lead the team at Theorem. We’re an innovation and engineering firm that helps clients like AT&T, Apple, Bloomberg and Caterpillar, solve complex challenges through the design and development of custom software.
Theorem has always been focused on quality, but we know that in order to achieve it, we must first build the kind of organization that enables each and every team member to do their life’s best work.
Our mission is to dismantle the existing consulting ecosystem and replace it with a distinctive, durable, and effective system for transforming the way businesses think about and solve critical problems.
As our organization has grown and matured, we have realized that this is also what our clients actually need most. We are most successful when we leave an imprint on their organization that enables their teams to work more effectively to deliver the same quality of outcomes that we create for them from the outside.
While we can’t help every client that wants to work with us, we can make the way we work accessible to a broad audience of business leaders and operators. This has become our raison d’etre.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
LA is a magical place. I’ve always described it as the Rome of the modern world. No matter what interests you, you can find it in LA. I tend to be most fascinated by the intersection of history, art, and science, so of course, our perfect day would start out at The Museum of Jurassic Technology in Culver City. We would spend a few hours here taking in a truly otherwordly experience, then have a spot of tea on the roof.
Next, we would jump in the car and head up PCH to Malibu, stopping along the way at the Getty Villa, then to he Adamson House Museum. From there, we would head to the Old Place in Malibu for a late lunch, followed by a quick drive to King Gillette Ranch for a hike.
I would top it off with dinner outside under the stars at the Inn of the 7th Ray in Topanga. The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
The team a Theorem