We had the good fortune of connecting with Brendon Henderson and we’ve shared our conversation below.

Hi Brendon, we’d love to hear more about how you thought about starting your own business?
When I was starting Henno House, it was all about how can I provide something of value to a community I care about and am a part of. I’ve seen first hand the mental health state of the creative and athlete community. The self-doubt, the anxiety, the addictions, and the outside pressure to perform through it all. I really felt like I had something of value that could help transcend these things, and Henno House is about building a vehicle for some remedies.

What should our readers know about your business?
I describe my practice as “performance-based wellness” and it’s a blend of East and West, yin and yang, spirituality and science. So what I do is combine what I’ve discovered in sacred ceremonies with people from all over the the world with the latest research in performance neurology to help people connect with their purpose and perform their best. I work primarily with high-performing athletes, creatives and senior executives and with them I blend holistic wellness with performance neurochemistry and neurobiology to create unique curriculums that help my clients redefine success and put them on the path to achieving it.

Prior to founding Henno House, I was a media executive. I served in several creative leadership positions including VP, Digital Video for GQ, and VP of Content and Innovation in North America for Google and Target at a global media agency. After a while, I realized that i didn’t care about that work anymore, and I left corporate life to dedicate myself to healing. It’s a story that sounds great on paper but honestly it’s been hard. Very rewarding, but hard.

The transition from corporate to entrepreneur socially means learning to work alone, financially it’s being comfortable only eating what you hunt, and emotionally it’s growing a thick skin for the word “no.” In addition to all of that, being an entrepreneur with a practice in healing means dedicating yourself everything you’d want a client to do. The toughest part has been confronting my own healing journey while trying to juggle things like biz dev, but it truly is the best path I could have ever chosen. I don’t have a single regret.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
First things first: time in nature. Friday we’d hit a beach day at Bruce Beach and afterwards hit dinner at Barsha. If not a beach day, maybe a hike in Red Rock Canyon and dinner at King’s Fish. We’d definitely hit Leimert on a Saturday and grab some stuff from the vendors there, maybe grab a coffee or tea at Harun and stop by Art + Practice. They’d have to come to one of my sound baths at Riverbank LA and while we’re in mid-city i’d take them to go crate digging at Nivessa. For dinner, either sit down dinner at Ubuntu or take out from Otus.
Sunday maybe we’d chant at a temple and then hit brunch at Two Hommés and chill out at Kenneth Hahn. I’m realizing i never took them downtown//arts district so maybe hit The Broad and then dinner at Majordomo.

It all depends on season//weather (if it’s summer we’d see a show at the Bowl), but something like that.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Hmm, that’s tough. In a universe where everything is intertwined it feels like everybody and every moment led us here. For me it’s often a seemingly random book recommendation from a cab driver who i never got the name of that deserves the biggest shoutout. In one such fleeting encounter I did grab the name of my guide, Erin Grady. Let’s dedicate the shoutout to her. We were both trying to catch a train that was no longer running in NYC one evening and in our quest to find an alternate route home we started a convo that changed my life. I’m not sure how, but we started talking about meditations, incarnations, purpose and divinity to a depth i hadn’t yet gone to before. We’ve really only spoken that once, but the path that conversation led me down has unfolded so much. Shoutout you, Erin. Hope all is well.

Website: www.hennohouse.com

Instagram: https://www.instagram.com/brendonlives/ and https://www.instagram.com/hennohouse/

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.