We had the good fortune of connecting with Erik Huberman and we’ve shared our conversation below.

Hi Erik, what do you attribute your success to?
My journey from building my first ‘business’ at the age of six to founding Hawke Media has been a deeply personal odyssey fueled by a relentless drive to innovate and redefine what’s possible in marketing. Each venture along the way has been a testament to my belief in challenging the status quo and setting new industry standards. With Hawke Media, our mission was clear: to disrupt and improve the marketing landscape—an ambition that fills me with immense pride as we’ve seen it come to fruition.

At the heart of our success lies a steadfast commitment to innovation and putting our clients first. Our journey is rooted in a commitment to ethical practices and a genuine desire to see our clients thrive. I firmly believe in putting others’ businesses before my own, a philosophy that has not only driven our growth but also reinforced our reputation as a leader in the industry. Introducing Hawke AI was a pivotal moment, empowering thousands of businesses to enhance their analytics and outcomes—a significant milestone in our evolution.

Over the past decade, Hawke Media has achieved remarkable milestones: generating $2.9 billion in gross revenue, scaling 4,755 brands, and nurturing a team of over 900 talented professionals. We’ve earned over 90 awards, invested in 50 companies through Hawke Ventures, and broadened our capabilities with the acquisition of 18 firms—all accomplished without taking on debt or external funding.

Today, Hawke Media stands not only as the top-performance marketing agency but as a testament to the power of perseverance and innovation. As a strategist and eternal optimist, I’m passionate about sharing the lessons and insights gained from our journey to inspire others to pursue their dreams with unwavering determination. Our success story serves as a reminder that embracing change, pushing boundaries, and prioritizing client success can lead to extraordinary outcomes.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Hawke Media is not just a marketing agency; it’s a catalyst for innovation in an ever-evolving industry. Our unwavering commitment to client success and ability to adapt swiftly to the changing marketing landscape sets us apart. From day one, our mission has been to disrupt and elevate the marketing experience for businesses of all sizes, ensuring they have access to cutting-edge strategies and technologies.

What I am most proud of is our journey from a vision to reality. Starting with humble beginnings and fueled by a passion for challenging norms, we’ve grown Hawke Media into a marketing powerhouse. The road to success hasn’t been easy. We faced numerous challenges, from navigating economic downturns to scaling operations rapidly. However, each challenge became an opportunity to innovate and refine our approach. By staying true to our core values of integrity, client-centricity, and relentless innovation, we’ve overcome obstacles and emerged stronger.

One of the most valuable lessons learned is the importance of agility and adaptability. In a fast-paced industry like marketing, staying ahead means embracing change and continuously learning. Another crucial lesson is the power of a passionate and dedicated team. Our success is a testament to the incredible individuals who have joined us on this journey, sharing a common vision and commitment to excellence.

Our goal is not just marketing world domination but to be recognized as easy to work with, offering unparalleled expertise and client satisfaction. As an AI-enabled and tech-integrated agency, we’re about impact—empowering businesses to thrive and achieve their goals. Our story is one of resilience, growth, and a relentless pursuit of excellence. Whether it’s through our services, our culture, or our community involvement, we strive to make a positive difference in the lives of our clients and beyond.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend were visiting, I’d want them to experience the quintessential LA vibe, starting with a perfect Sunday itinerary. We’d kick off the day with the best bacon maple donuts in town from Sidecar Donuts—there’s no better way to start a sunny LA morning. Then we’d head over to Marina del Rey and hop on a boat for a cruise to Malibu, maybe even stopping for a quick swim along the way. Docking at Malibu, we’d grab some fresh sushi at Nobu and then unwind with a relaxed beach day at Soho House Malibu. No LA visit is complete without authentic Mexican food, so dinner would definitely be at Tacos Por Favor, a local gem. To burn off those tacos, we’d hike up to Temescal Canyon, a celebrity-ridden hike with stunning ocean views. Wrapping up the day, we’d take a stroll down the lively Venice Beach Boardwalk.

Who else deserves some credit and recognition?
I owe immense gratitude to countless individuals who have shaped my journey and contributed to where I stand today. From a very young age, my father has been my guiding light, imparting invaluable lessons that have shaped my approach to entrepreneurship. My mother, with her unwavering belief in me, instilled the confidence that anything is possible. And through all the ups and downs, my wife has been my rock, standing by me with unwavering support and encouragement. Tony Delmercado deserves immense credit—without his dedication and partnership, there would be no Hawke Media today. To my trusted partners, clients, advisors, and supporters: your belief in our mission has been the cornerstone of our success. I firmly believe that behind every milestone lies a team of incredible individuals whose collective efforts propel us forward.

The truth is, success isn’t achieved alone; it’s a collaborative effort. The bigger the success, the more people it takes. Every milestone reached is a testament to the countless individuals who have lent a hand along the way. I’m humbled and thankful for each person who has played a part in our journey over the past decade—your impact has been immeasurable.

Website: https://www.erikhuberman.com/

Instagram: https://www.instagram.com/erikhuberman/

Linkedin: https://www.linkedin.com/in/erikhuberman/

Twitter: https://x.com/ErikHuberman

Facebook: https://www.facebook.com/erikhuberman

Youtube: https://www.youtube.com/c/HawkeMedia

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.