We had the good fortune of connecting with isamara Herrera Valle and we’ve shared our conversation below.
Hi isamara, is there something that you feel is most responsible for your success?
I would like to think that the most important factor behind our success and the success of our brand is our commitment. We have always been committed to putting our best work out there and listening to what our customers want to see and feel when they order a custom design on a product. We work hard and put a lot of work into every item we create weather it is a personalized item or an Item we brand and have readily available for our customers.
Alright, so let’s move onto what keeps you busy professionally?
I would say that what sets me apart from others is everything. As artists we all have our own way of looking at things and working off of people’s descriptions and what they would like to feel from the pieces the commission, or the look and vibe they would like to go for when designing something for their loved ones and businesses. so I like to look at every aspect every description from my customers and use that and my creativity together to create something special. It has not been an easy road for me just getting here and recognizing that I can use my creativity to help bring other people’s visions to life, but I’m enjoying every moment of it and I can’t wait to continue growing my audience and customers satisfaction. I live a humble life and growing up in a single parent home my mother always taught me to do things with love and I hold that dear having lost her 10 years ago when I was 21 years old. Every meal, every project, every design, has my love imbedded in it all.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
from Matador beach to San Manuel Casino what can I say. I enjoy going to the mountain streams like Forest Falls near yucaipa. I dont mind a drive if its worth it like mambo Cafe for cuban food and music in Glendale. Dancing at the Mayan nightclub in Downtown. but most of my time is spent at the park with my kids or creating in my work space. for a quick get away i would go to the one place where i can do it it all from dinner to drinks, music and a good time San Manuel Casino.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I would like to dedicate my shout out to my business partner and associate Keith Hutchins owner of Simplistic Beauty I would like to recognize him as he is one of the first people to believe in me and my ability as a designer and encourages me every moment he gets. He brought his creativity and entrepreneur mindset and helped me get in touch with my creativity. Also my children for being a great inspiration to better myself for our family.