We had the good fortune of connecting with Jack Tierney and we’ve shared our conversation below.

Hi Jack, we’d love to hear more about how you thought about starting your own business?
I’ve always loved working on music. I used to play in bands in high school and would be just as excited to draw up the poster as the gig itself. As soon as I could fumble around with design programs I tried to be involved with music. Offering free artwork for local bands. I was just really keen to get involved. As I started working as a studio designer and art director I still worked with bands on the side. After hours, weekends, lunch breaks, whenever I could. I always knew I wanted to focus on music full time though. I ran my company, Listen To The Graphics, like that for 10 years. Basically just a side project and worked full time as an agency Art Director. This meant I’d built up a really solid music client base over the years and had a pretty good network. About 3 years ago I took the plunge to leave my job and go full time on my own. I have a wife, kids and home loan so it was a big decision to leave the security of a well paying, safe job. I’m so glad I did though. I now work almost exclusively on music.

Let’s talk shop? Tell us more about your career, what can you share with our community?
I’m really proud of the fact that I’ve worked my way into a position to focus nearly completely on music. That was always the dream. It wasn’t hard to be persistent because it was such a passion. I really enjoy the work so the long nights and weekends was never a problem. In think that persistence has been key.

My ‘art’ is generally for other people’s ‘art’. I try to do things purely for myself now and then to balance out the client work. Most of my work is listening to peoples music and trying to capture a visual to match. I try to stay as open minded as I can stylistically and let the music guide me.

The biggest lesson I’ve learnt is to be easy to work with. Be flexible and efficient. The music scene can be pretty chaotic so helping make your part run smoothly is really important. You also need to always keep an open mind. Never think you know better.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
There’s some really nice places just north of Brisbane, Samford or Shorncliffe. It’s nice to get away for the day with the kids. Fortitude Valley in town is the place for bars and gigs.

Who else deserves some credit and recognition?
Aaron Hayward (https://nextepisode.co/) & Dave Homer (http://www.davehomer.com/) They used to work together as an agency called Debaser. I saw them speak at a conference when I was a student and couldn’t believe they got to focus solely on music. It was mind blowing and I’ve followed them ever since. That has always stuck in my mind, it was almost immediately after that I started Listen To The Graphics.

Website: https://www.listentothegraphics.com/

Instagram: @listentothegraphics

Linkedin: Listen To The Graphics

Facebook: @ListenToTheGraphics

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