We had the good fortune of connecting with Joshua Haag and we’ve shared our conversation below.

Hi Joshua, is there something that you feel is most responsible for your success?
Truthfully this is a loaded question, with multiple pieces!

First and foremost, skill
And knowledge! Running a functional performance business, and a gormet meal delivery service requires a lot of skill when it comes to the actual tactical side of both jobs!

However, that’s only a piece. Secondly it takes work ethic. As cliche as it sounds, you have to “enjoy the grind”. I truly love what I do each and every day! Helping people find their best selves is the greatest feeling I could have. Of course it’s exhausting, and I don’t take days off, and there are always hurdles to conquer, but that’s part of it!

Finally, my teams. Both companies wouldn’t be what they are without the absolutely incredible people I have the privilege to work with and teach each and every day! The hope is that they one day become better than me, allowing us to reach greater and greater heights!

As for the brand as a whole, I would say the laser focus/all encompassing goal that we have! Our idea, the root of our company, is the client! No matter what we are doing; we are always having their success and happiness at our forefront! With that in mind, our brand and opportunities grow by leaps and bounds!

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
So I have two businesses, that work very much as sister companies! I’ve been a trainer for years, and in 2020 decided to make the jump to an official performance company!

With my knowledge gained during my pursuit as a professional athlete, I began to study some of the greatest minds this country has to offer. I would shadow and sit in on sessions and calls, and learn some absolutely amazing tactics.

As I finally began to want my business to take shape, I decided to take all the top notch, cutting edge things I learned, and put them into my own programming and coaching! My team and I coach based off of 5 pillars of fitness: sleep, exercise, nutrition, internal and external stress! We bring to the table tools and skills to be able to better your life in each of those areas!

Enter the meal prep service!

As Covid was happening, I noticed a serious lack of quality in the meal prep services provided today! So I decided to take my classical trained culinary skills, and apply it to the meal prep world!

My team nutritionist for performance, backbones our meal prep company to provide fully customized, gormet meals for you!

Each meal is tailored to the specific macro ratio and calorie content you would need as an individual! No two meals are the same, just as no two bodies are the same!

Honestly, the way I got to where I am at today is pretty simple. I never stopped my feet! I’ve been exhausted, run down, scared, beat down, angry, and the list goes on! But as my college coach screamed at us time and time again, never stop your feet! I apply that each and every day today

At the end of the day, I want the world to know that fitness, your dream goals, dream body, all of it…. Is not unachievable! A life pain free, happy, and doing the things you love is right at your fingertips!

My team and I have developed this mass culmination of skills to help be the secret to your success! You just have to be willing to put in the work

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
This is easy!

Blue plate taco… best guaq in town

Firestone Walker brewery for some delicious beers and dynamo fried chicken sandwich!

When you’re ready to watch some sports, I head to the nickel mine in la for great drinks and relaxed vibes!

As for things to do, I’m a huge fan of mos house of axe, f1 go karts, or simply just walking around the grove, century city, or Santa Monica!

Finally, if the chance allows; I would love a motorcycle ride up the pch! That’s my end all and be all of magical things to do as a “Californian”

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
First and foremost my team! Without their dedication, passion for learning, or hard work, I would not be where I am today!

As for training, my coach Loren Landow was absolutely pivotal in making me the coach and athlete I am today!

For the meal prep company, my executive chef Timothy Eagan. I learned over years of “apprenticeship”. He taught me everything from how to use a knife to how to clean a floor! My skills in the kitchen are soley due to his teaching!

Finally my family! Without their love and support, I would never have had the courage to try to achieve the dreams I’ve put in front of myself time and time again!

Website: Www.heroic-performance.net

Instagram: Heroic_Performance

Facebook: Heroic_performance

Image Credits
Greg begoodenough greggoodenough@gmail.com

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