We had the good fortune of connecting with Kelli Huarte and we’ve shared our conversation below.
Hi Kelli, we’d love to hear about how you approach risk and risk-taking
Risk-taking is not just a strategy for me; it’s a way of life. Regret weighs far heavier to me than the fear of taking risks. I view risk as an essential ingredient for growth and success. Each risk I’ve taken has been a leap of faith, guided by my unwavering belief in God’s plan for me.
Throughout my life and career, taking risks has been the catalyst for my most significant achievements. Whether it was starting my own business, entering new markets, or pursuing innovative ideas, I’ve never shied away from opportunities simply because they were uncertain or challenging.
Taking risks has pushed me out of my comfort zone, forcing me to confront fears and limitations. But with each risk taken, I’ve grown stronger, more resilient, and more confident in my abilities.
Moreover, my faith has been the cornerstone of my risk-taking mentality. I trust that God has a plan for me, and that even when things don’t go as expected, there’s a greater purpose, lesson, and immense growth behind every challenge and setback.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
I’ve recently launched a creative agency, Disruptive Partnerships, that specializes in connecting brands to cultural giants. We produce culture-defining media campaigns, productions, and brand experiences. We partner with brands, talent, and IPs to find unique and authentic ways to reach their target audiences. From custom ideations for campaign rollouts, plug and play integration opportunities, experiential and IRL activations, plus direct access to A-list talent that drive sales and create retail conversions- we are the one stop shop for all things related to brand partnerhsips and creative marketing strategies. We connect brands to culture.
We connect brands to audiences.
We connect brands to talent.
We connect brands to the people.
And most importantly, we convert viewership and engagement, to sales and conversions.
DisruptivePartnerhsips.com
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I’m a nature lover so you’ll find me outside. I love traveling with friends to tropical places and inundating myself into the culture of wherever I find myself. A boat day, a nice hike, yoga, or a luxury spa day are all things you’d find on my itinerary. I’m also a foodie so good food is a must! I love sharing or preparing a meal for my loved ones. That’s also why I enjoy exploring the food cultures when traveling. I often times feel you can learn so much about a place and their people through their food and traditions.
Who else deserves some credit and recognition?
I’m a firm believer in the saying “it’s not what you know, it’s who you know”. Many people have played impactul roles in my journey. Every single advancement in my career has been due to someone speaking my name in rooms I’m not in. Two women in particular did just that and that’s how I ended up as an executive at Apple in their Marketing and Communications department; and how I started Directing & Producing marketing campaign’s for Lebron’s media company Uninterrupted. A huge shoutout to Robin Johnson and Amy Brown for that! I will forever be grateful for how impactful they were to the advancement of my career. I still collaborate with them both today and will champion any and every project they touch. I wouldn’t be where I am today without those two. The power of genuine relationships, showing up for people, integrity, reliability, and networking will get you farther than any degree or skillset. Countless fearless women have gone before me and opened up the doors for me to join them once they got in the positions to do so. As odd as it sounds, I’ve never applied for any of the executive roles I’ve assumed. I was referred or recruited for all of them. My advice: Be good to people, show up for people, do the best work at the highest integrity, and never enter a new room without reaching back to bring those deserving with you.
Website: DisruptivePartnerships.com
Instagram: @kell_rischelle
Linkedin: https://www.linkedin.com/in/kelli-huarte-mba-21785515/
Twitter: @kell_rischelle