We had the good fortune of connecting with Marilyn Reles-Lozano and we’ve shared our conversation below.

Hi Marilyn, how do you think about risk?
It’s funny because, the older I get, the more risk-adverse I become. That is why I’m so grateful for how bold I was in my 20’s. See, this may not apply to everyone but for me, taking risks was necessary in order for me to get to where I am today. The music industry does not come with a map that tells you where to go and how long it’ll take to get there. So you kind of have to jump out of your comfort zone in order to find your footing.

Moving to the city of Chicago after college by myself was a risk because I was broke with no job and didn’t know anybody. Moving to Los Angeles from Chicago was a risk because I was still broke and didn’t know anyone in LA. And moving to Brooklyn where I ultimately launched Present PR was a risk for similar reasons — although, I was finally reaching a point in my career where my bank account wasn’t causing me as much misery. It was hard and I made a lot of mistakes along the way. Luckily, I had a very very supportive partner with me through every step, but had I not taken these risks I never would have met the people that still to this day, help elevate my business. Networking was the #1 goal and I did that, even if it meant sleeping on floors and choosing lunch over dinner for a few weeks.

Now, I’m not saying that you need to abandon all caution to the wind in order to be successful. I still stayed smart and conscious of my every move in order to stay safe and not burn out. That being said, risk was a HUGE part of my journey and I wouldn’t have changed a thing.

What should our readers know about your business?
I launched my publicity firm in June of 2019! What sets my business apart from others is perhaps, my ability to communicate with my clients from a place of empathy. Having been an artist myself, I understand what musicians expect and deserve from their PR campaigns. I’ve been in their shoes and transparently, had some poor experiences with the PR firms that I had hired at the time. Let’s just say, I learned a lot about what “not” to do. This is why I keep my business small — I want to provide my artists with an environment that is approachable and accessible, so that they don’t feel like they’re having to go through multiple publicists who may not be as invested in the project. And I only take on projects that I’m passionate about — because I’m a firm believer in that, if you can’t put your whole heart behind something, the results will suffer.

As for my journey — well, it took a lot of me working multiple jobs and wearing multiple hats to figure out that PR was the path for me. I was a musician, a manager, a booking agent, a TV host, an A&R and finally, a publicist. Process of elimination helped me to discover my path, but having a well-rounded background of experience propels my success. And no, it wasn’t easy — I learned that the music industry is jaded. There are a lot of people out there who don’t put the artists first, so when they approach me, they are more often than not, coming on board with trust issues. It’s up to me to rebuild that trust by delivering quality communication and results. Artists deserve honesty.

As for Present PR – we live in the present. Our PR practices are not outdated; we cater to the current climate by keeping a close pulse on the inner workings of the industry — not just the PR side of things.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Since this is Voyage LA, I will share my favorite spots in LA 🙂 But if you ever want recommendations on where to go in Chicago….I’m your girl!

My fiance and I are vegan / vegetarian, so we spent a lot of time exploring the veggie food scene in LA. I want to give a special shout out to Sage Bistro in Echo Park for making vegan pizza taste like actual pizza! We also enjoyed Tocaya Organica and Beelman’s downtown.

As for spots to just hang and see the sights – we spent a lot of time hiking up Runyon Canyon. We also shamelessly enjoyed going up to the Observatory….event though it’s a bit touristy. And as for getting away from the city – we LOVED taking day trips to Ojai for some peace, quiet, and more great vegan food!

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I’d like to dedicate my shout out to my fiance (who will likely already be my husband once this publishes!) Julian. Julian has stuck by my side for over six years and has witnessed my career transform from the ground up. He has always encouraged me to be my best self and go for my dreams, no matter how big and unattainable they may have felt at the time. He has provided me with a safe space to be messy, to make mistakes and to learn from them so that I could grow. He moved to LA with me, to NYC, North Carolina during COVID and back to Chicago — it has been a long journey & I couldn’t have done it all without him.

Website: https://www.presentpr.biz/

Instagram: https://www.instagram.com/presentmediapr/

Linkedin: https://www.linkedin.com/in/marilynreles/

Twitter: https://twitter.com/presentmediapr

Image Credits
Photos by Kimberly Rensburg

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