We had the good fortune of connecting with Mirette Seireg and we’ve shared our conversation below.

Hi Mirette, what role has risk played in your life or career?
Risk is in my DNA. Born in Cairo to an Egyptian Muslim father and an American Jewish mother in the midst of the Suez Crisis / Arab-Israeli War. I was just an infant when my parents escaped to Lebanon and made their way back to the US on a single engine airplane with $10 dollars in their pocket and one small suitcase.

Growing up I delighted in climbing up the face of a cliff, flying through the air and diving into our shallow backyard swimming pool. Scaling up church rafters to a bell tower, with no guardrails, revealed glorious bird’s eye views. SCUBA diving through walls of pristine coral reefs off of the Yucatan Peninsula with sharks, through schools of dolphins and brilliantly colored schools of fish was, well, breathtaking and fun!

Wild-eyed and reckless? My friends would hold their breath and gasp as they looked on. In my mind it all seemed so measured and allowed me the freedom to transcend the mundane.

My graduate studies took me to a gorgeously remote area of the Andes Mountains in South America, conducting research, solo, on horseback. At dusk, I was invariably invited in by a welcoming Saraguro tribal family that I would meet along the way. Nights were spent sleeping on a dirt floor covered by a thatched roof, a space shared with chickens and guinea pigs.

Chancy and dicey? The scientist in me was thrilled to move beyond textbook knowledge and to study something that had not been published before. The artist in me felt alive to connect so deeply, channeling humanity and nature.

And now for the shoot, shoot, bang, bang chapter. My professional career took me to Central America. My base of operations was in Nicaragua where the Contra War was ramping up and where the narco traffickers found a safe landing pad en route to the US.  My mission? To combat maternal, infant, and child malnutrition and assist in poverty alleviation with funding from donor nations. Some of the more colorful snippets of this 20-year stint include being inside a health clinic during a contra attack, on the floor assisting with incoming wounded and dead; Showering at home when a stray bullet landed at my feet, having traveled through the roof and shower ceiling; Turning around at an event, only to have the tip of a loaded AK-47 stuck between two buttons of my shirt –slung across the shoulder of a soldier who was maybe 14 years old. I think you get the picture.

Risky? Well, yes. Yet it was a period marked by rapid personal growth, exhilarating teamwork and community building, emergency preparedness, and resilience. I got really good at sizing up situations before they were visible to others. The risk of living with political unrest, hyperinflation, earthquakes, epidemics, scarcities, and other crisis was mitigated by a culture of unparalleled humor, creative problem solving, soulful storytelling, poetry, beauty, and passion.

During my 35-year career as a Senior Specialist for International Nutrition and Food Security programs, I was responsible for developing aid and research programs in over 30 countries in Central and South America as well as East and West Africa.

By the end of my career, the 28-hour economy-class commutes to Africa got to be a bit much, but I wasn’t ready to retire. My partner is a music composer and a two-term governor of the television academy (Emmy’s), and I was surrounded by the best talent in the music business, who I consider family. So I decided to found a custom and production music business called Mpath. It is one of the riskiest things I’ve ever done. It has taken a village, persistence, attention to detail, insane hours, a huge learning curve, making mistakes, and a big dollop of courage but it’s beginning to look like it might have been a good idea after all.

In just three years Mpath Music has published over 150 highly curated and exceptional composers and artists who have produced over 1,500 master music tracks. Half of those very diverse composers are women which makes us the first – and still the only – production music company of its kind to achieve gender parity. In addition, I serve as the Chair for the Diversity, Inclusion, and Equality Committee for the Production Music Association (PMA) and the PMA’s Mark Awards Committee.

For me, taking risks is a life-long habit. Making mistakes (that’s another whole chapter) but moving on is part of the deal. Slightly crazy risk-taking has always made my life richer, more interesting and has forced me to stay a lifelong student, which I appreciate. It has fueled me with the drive to move forward with my personal and professional vision to address inequalities faced by women and other underrepresented groups. Plus it’s fun.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Mpath Music (www.mpathtracks.com) is an award-winning company offering Custom Music as well as pre-recorded Library Music, delivering the perfect music for TV and film, digital content, advertisements, event and entertainment venues, sonic branding, YouTube videos, and more.

Our principals have decades of experience producing award-winning music from the iconic KitKat Gimme-A-Break jingle, Super Bowl Commercials, top TV network and film scores, memorable themes for popular video games, and millions of YouTube hits.

Mpath’s music library catalogue offers over 1,500 pre-recorded, customizable music tracks from adrenaline-filled pop to peaceful meditations, including an extensive collection of music that works brilliantly under dialogue. With a roster of over 150 extraordinarily talented composers that hail from six continents, half of them are women.

In the industry as a whole, less than 3% are women. Proudly, Mpath Music is the first and the only production music library of its kind to achieve gender parity and inclusion among its highly curated, exceptionally talented composers, many of whom just happen to be Women, Black, LatinX, Asian, LGBQT, Native American, Pacific Islander, Middle Eastern, Elderly, Differently-Abled, etc.

People often ask, how did Mpath Music accomplish this?

The short answer is that it is baked into our brand, our values, and our commitment to humanity. We do not follow trends, we follow what is right and what makes sense for the higher good.

The longer answer is that it was accomplished simply by setting the intention, holding a welcoming space, and providing advocacy for those who have traditionally been excluded – setting into motion an upwardly spiraling pool of talent that Mpath Music has chosen to support.  I invite other music publishers and distributors to do the same.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Ha! You got me! I never go anywhere. Friends who have come to visit the area generally know more about what’s going on than I do.

However, I would take them bicycling along the beach, from the Santa Monica to the Venice piers. Eat at the Gasolina Cafe in Woodland Hills, hiking in Topanga, the farmer’s market in Calabasas, and spend an entire day at the Korean spas. Another hidden gem is the Write-Off Room on Ventura Blvd, that features spontaneous but really great live music venues.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Any big success can be directly attributed to a village that is unified by a shared vision. First and foremost, I want to recognize the 150+ extremely talented, courageous and confident underrepresented composers and artists that I am blessed to work with daily. We are family and in the trenches together, navigating uncharted territory, and publishing great music against many odds (Astonishingly, less than 3% of all music composers are women). This high-risk endeavor would not have been possible without the unfailing support and huge commitment by my partner, Michael A. Levine, the Vice-President of Mpath Music, Bijan Olia, and most recently, collaborations with students at the Berklee School of Music. The President of APM Music, Adam Taylor, deserves credit for his encouragement and support.

Website: https://www.mpathtracks.com/

Instagram: https://www.instagram.com/mpath_trax/

Linkedin: https://www.linkedin.com/mpath-tracks

Twitter: https://twitter.com/MPATH_Music

Facebook: https://www.facebook.com/mpathmusiclibrary

Youtube: https://www.youtube.com/channel/UC9ERRxMmt6sRthtO8gJM3CA

Other: email: mirette@mpathtrax.com

Image Credits
Mariana Barreto

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