We had the good fortune of connecting with Natalie Puglisi and we’ve shared our conversation below.
Hi Natalie, can you walk us through the thought-process of starting your business?
I opened my own law firm close to a decade ago and knew nothing about business law. They don’t teach you practical business law in law school so I was a bit scared and clueless. I ended up researching, writing my own contracts, speaking to other attorneys and going back to my local law library to figure it all out. Then it dawned on me, if it was difficult for me to set up the legal base in my business then it must be difficult for other female entrepreneurs. So I pivoted my business and am now focusing solely on helping female entrepreneurs with their legal set up.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
I call myself the most woo-woo attorney that you’ll ever meet because I really infuse my spirituality into my practice and, as a result, I call in a lot of soul aligned clients. I believe that setting up the legal base in your business is important to set an energetic boundary between yourself and your clients. It’s important to protect your own energy and that’s accomplished by having the right legal documents with the right legal language in place. It’s also so important to let the Universe know that you’re ready to step into the CEO version of yourself and call in bigger clients and accomplishments by getting legally legit.
Running my business from a soulful and spiritual level has really allowed me to grow at a rapid pace. When I infused that aspect into my business, I ended up calling in not only clients that are aligned but also mentors and friends along the way who have supported me in my journey.
One of the biggest lessons I’ve had to learn is to not compare myself to what others are doing. We’re all human and it’s easy to get into a comparison mode, but it’s important to learn that you are unique and distinct. I had a potential client ask me why she should work with me over my competitors and I answered that she should work with whomever she felt aligned with. I don’t believe in “selling myself” because I only choose to work with others who I feel called to work with and I truly my clients will do the same.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I’m obsessed with the lobster tacos from Blue Plate Taco in Santa Monica! It’s a MUST visit in my opinion. There are also so many cute little spots to venture off to… from the cute little beach downs to the small markets in Malibu. I’m a native Californian so it’s easy for me to go on and on about our beautiful State. Who else deserves some credit and recognition?
I met my now husband two weeks into starting my own business. He’s a serial entrepreneur in every sense of the phrase. He encouraged me, mentored me, guided me and really gave me the strength to branch out and do what I’m doing now. I have never considered myself to be an entrepreneur so I owe him a lot! I’ve had a lot of mentors and biz besties along the way that have also guided me. It’s really important to be able to invest in yourself and your business and to learn from others who have already accomplished what you want to accomplish.
Other: Podcast: The Legal Babe Podcast (https://podcasts.apple.com/us/podcast/the-legal-babe-podcast/id1530419585)