Meet Nick Koones | Branding & Merchandising Expert

We had the good fortune of connecting with Nick Koones and we’ve shared our conversation below.

Hi Nick, what is the most important factor behind your success?
The most important factor behind the success of Limitless MFG has definitely been our team. It’s not just about the services we offer — whether that’s screen printing in Los Angeles, embroidery, or full-scale cut and sew production — it’s the people behind the work that make it all possible. Every member of our team plays a pivotal role in driving both the creative and operational sides of Limitless.

We’re more than just a manufacturer; we operate as a Los Angeles creative studio that partners with clients to build brands for musicians, entertainers, and businesses alike. Our success comes from understanding that we’re not just printing garments — we’re helping brands tell their story through merchandise.

By working closely with our partners, we help elevate their branding and creative suite, ensuring they’re not only producing quality products but also building deeper connections with their audience. That mindset — combined with our team’s dedication — is what continues to fuel the growth of Limitless MFG.

Alright, so let’s move onto what keeps you busy professionally?
My career journey isn’t particularly unique I’d say, but I have learned some valuable lessons along the way to be lucky enough to be where I’m at. Like most people, I’ve tried a ton of different career paths. I’ve chased the highest potential pay, and been miserable. And I’ve done the easy jobs, and been unfulfilled. It’s cliche, but my suggestion is to look for inspiration in your work. We all have the ability to bring value to the world, in our own unique way. If you’re not inspired, it’s probably because the unique abilities you know you have (or don’t know you have), aren’t being utilized.

I’ve always been inspired by art, music, fashion, creating, and people. What runs through all of those, is ultimately being of service to others. At Limitless, our bringing other’s visions to life. Being he bridge from inspiration, to real life execution. It can be an overwhelming process to think about getting there for a lot of people. And that’s process is where Limitless lives and breathes for every one of our clients. I said it before, but to say it again — We’re not just a printer or a manufacturer. Our goal is to truly be your partner.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I like to be by the water as much as possible so I’d hit Malibu, Manhattan Beach, and Venice Beach!

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Absolutely — my shoutout goes directly to my partners at Limitless MFG: Miller McCoy, Brett Schwers, and Stephen Mangini. I feel incredibly grateful to have joined this small but driven team about a year ago. At a young age, each of these guys has shown me what it truly means to operate like a professional and how much focus, discipline, and sacrifice it takes to build a company and brand of our own that’s actually found success.

Working alongside them has been like a masterclass in entrepreneurship — not just in manufacturing, but in how we operate as a Los Angeles creative studio, partner with clients, and scale as a business. Their leadership and vision have pushed me to level up, and it’s that environment of accountability and ambition that makes Limitless MFG so special. I wouldn’t be where I am today without their mentorship and partnership, and I’m excited about the future we’re continuing to build together.

Website: https://www.limitlessmanufacturinggroup.com/meet-the-team-1

Instagram: https://www.instagram.com/nkay1x/

Linkedin: https://www.linkedin.com/in/nick-koones-b942521a4/