We had the good fortune of connecting with Rachel Joseph and we’ve shared our conversation below.

Hi Rachel, we’d love to hear about how you approach risk and risk-taking
I would definitely not be where I am today if I didn’t take any risks! I have moved around a lot in my life growing up so starting over is something I’m used to. Meeting new people, exploring new areas, learning new languages, etc. My first big risk I would say is moving to NYC alone from a small town when I was 20, knowing it would be difficult but full of opportunities. I had to sacrifice a ton of my free time and pick up multiple jobs just to live in my dream city. Had to step out of my comfort zone multiple times which was scary but helped me learn a lot. I wasn’t aware of how hard it would be to get into the beauty scene so for awhile I wasn’t a part of the industry at all. That didn’t make me give up though, I worked hard until I landed the jobs I wanted. I started doing things that made ME happy and stopped caring what others would think. You only have one life, without taking risks, you could be stuck living a life with many regrets and “what ifs”. That is how I ended up in LA. After many months wondering about how my career would do in LA, I finally just made it happen. Was it scary? Yes, but I am happy to be here. There is still so much to figure out but at least now I can stop the wondering and explore all of the opportunities LA has to offer!

What should our readers know about your business?
I honestly never thought I would be freelancing! I remember when I first moved to NYC I wanted to be a professional makeup artist, but when freelancing was basically the route to take to get started I was like hmm ok traveling around this city with a makeup kit is not for me. Now 5 years later I’m doing it with my nail kit and absolutely loving it haha. The freedom I have with my schedule and time with clients is probably what I enjoy most. Also the fact that I can work from anywhere I want which is why I am in LA now. The main challenge about moving around is that you leave your clientele behind and have to basically start over again to build it back up. When I was making this decision I had many people telling me “Ah well you know, it’s not easy in LA and you have to start over. It’s very competitive out there”. This only motivates me more to be here and hustle until I have made a name for myself just like I did in NYC. No matter how long it takes. Nothing in life comes easy. Everything I have right now, is because I worked hard and didn’t give up or listen to anyone who was doubting me. Am I fully booked yet in LA? No, but I know I can make it happen!

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Well, I’m still new here so I’m still exploring myself! I’m very excited for my best friends to visit. They have all been so supportive of me moving to LA. We’re all super into nice views, good food, coffee shops, flea markets, and fun bars. We would definitely spend most of our time exploring Weho area, the best LA rooftops, beach days in Malibu, and fun hikes. Coming from the city life in NYC I’m very excited about all of the outdoor activities LA has.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My father deserves a lot of credit for who I am today. Every time I think about taking another big step in life, I think about how he left everything he knew behind and immigrated to the states to provide a better life for his family. Growing up, I have watched him have to start over multiple times, never letting anything discourage him or bring him down, which I can imagine was very difficult as a single parent. Seeing what he has gone through makes it hard to believe that anything is impossible. As far as my career in nails, I owe a lot to Paintbox Studio in NYC for seeing potential in me and training me to be a part of their team. I learned so much, met some amazing talented people who I am still so close with today. Also major shoutout to my role model MissPop for always giving me the best advice. Last but not least, my amazing clients! For them, I will forever be grateful!

Instagram: @rachelsuenails

Image Credits
myself 🙂

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.