Meet Royston G King | Advisor, Investor, & Partner

We had the good fortune of connecting with Royston G King and we’ve shared our conversation below.

Hi Royston, we’d love to hear more about how you thought about starting your own business?
When I first started my first few businesses, which is a clothing brand and a digital marketing agency, it was according to my circumstance. What I meant by that was I had very little startup capital as a college student to invest in starting a company, hence I had to look at affordable profitable businesses with low upfront startup capital. At that time, I launched my businesses with the thought process of not wanting to work a traditional corporate job but be more entrepreneurial and take calculated risks I can afford as a young adult who just graduated from college.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?

There are many digital agencies, ethical and sustainable brands, and personal brands in the world. However, with all of my accomplishments combined in just a short few years at such a young age is a tremendous feat that almost no one else can claim at his age.

In 2016, I first created the brand under a different name Worldly Vibes to fill a gap in the market for consumers. There were few to no brands who emcompasses all the traits of being ethical and sustainable, while having a positive meaningful message to all its designs, while being “cool and trendy” at the intersection of high fashion and streetwear, etc.

There were only ethical and sustainable brands with boring plain designs, mega successful streetwear brands but with meaningless messages and designs, in fact lots of streetwear brands spread negativity and disruption rather than positivity and wisdom.

Good Purpose Life is truly unique one of a kind that fills this intersection. Consumers can not only be sure they are helping fight fast fashion and its pollution by choosing ethical and sustainable products, but our designs have a positive message in them so consumers become walking billboards that help spread positivity and wisdom. Not only that, Good Purpose Life incorporates beautiful and elegant streetwear culture and high fashion so you are proud and hyped to wear our products everyday and show it off to your friends, family, instagram and the world.

I then further magnify the message of Good Purpose Life with his personal brand on social media to make positive wisdom fun and go viral. His personal brand also fills the void that is lacking in the space for viewers. Educational content is boring and not easy for everyone to sit through while viral fun videos are mindless and just pure entertainment. So he seeks to change that through infotainment by spreading positive wisdom through viral fun, and allowing consumers to embody those values through wearing Good Purpose Life.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I personally love the city of Los Angeles, maybe because I’m very well connected to the celebrities in the area so I enjoy the general “vibe” of the city. There are plenty of cafes and restaurants to wine and dine, but the amusement would be taking a car ride up beverly and hollywood hills to experience the beauty hills and homes located there. The energy, calmness, and atmosphere of being there makes you feel like you’re at the top of the world and can accomplish anything.

Who else deserves some credit and recognition?
Yes of course, I attribute 100% of my success to mentorship and guidance from those who came before me. Support from my parents and family were pivotal in this. I am very lucky to be the youngest amongst my siblings so I was able to learn from them at a young age rather make avoidable mistakes. My siblings and my age gap varies up to a decade, hence I was fortunate to always receive sound advice to lead to me to the right direction. My parents also didn’t pressure me to stick to a career path after university hence I had that freedom and flexibility to choose whatever path I want. My dad is a successful self-made entrepreneur, therefore I was able to observe him from a very young age that inspired me to want to be a businessman just like him.

Website: roystongking.com

Instagram: instagram.com/roystongking

Linkedin: https://www.linkedin.com/in/royston-g-king/

Twitter: twitter.com/roystongking

Facebook: https://facebook.com/official.roystongking

Youtube: youtube.com/roystongkingsuccess

Other: http://tiktok.com/@roystongking

Image Credits
Royston G King