We had the good fortune of connecting with SANIA JOSIAH and we’ve shared our conversation below.
Hi SANIA, what led you to pursuing a creative path professionally?
I pursued an artistic or creative career because, it is something I grew up with. I began drawing at a younger age, while I hung around my mom when she sewed and had her tailoring business in Ghana. I come from a family filled with artistic individuals. Being artistic and creative came natural to us. I just ran with it and began of a path that would lead me into a creative field that is profitable.
Let’s talk shop? Tell us more about your career, what can you share with our community?
As much as I work with celebrity clients, stylists, costume designers, architect firms, etc., I am not only a designer for myself, and business. I also assist other brands with their creativity, as far as being a pattern and sample maker for them. I love to help others bring their vision to life. I am a visionary went it comes to a client expressing want they want and bringing their idea to life. It took a lot of time, patience, prayer, funds, and especially isolation to get to where I am today professionally. I spent a lot of time studying, practicing, and competing in fashion shows to have the professionally skills I have have today. At URI, I used to be the first person to open up the sewing room and last to leave. It was my everyday routine. It was not as easy as everyone saw it. People always see the finish product but not the process it took to achieve it. I knew designing and fashion is an industry I wanted to tap into which meant I had to make a lot of sacrifices such as moving from Rhode Island to California. I needed to start making decisions for myself in order to achieve my goals. The lessons I have learned on the way is that nothing in this life comes easy. Nothing is going to be handed to you in your journey. You will have to EARN the titles you seek. You may fail sometimes and you may succeed sometimes. Nothing is guaranteed, and your spot is never secured. That is why I work smart and hard each and everyday to make sure I am constantly working, building clientele relationships, collaborating, and putting out content. I want the world to know that my brand is me. Sania Josiah, not just a fashion designer but a Liberian designer who does it all. I do not like to put myself in a box. I am a risk taker. Most creatives risk it all. We tend to put all our eggs in one basket in order to have a 100% chance to achieving our passion and goals.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
First, I would take my best friend to the Getty museum. That was the first place I visited when I first moved to Los Angeles, California. I love to go places were the scenery is amazing and I know she would love it. After that, I definitely have to take her to Malibu, Santa Monica, and Palos Verdes beaches. Then take her on a hike at Griffith Observatory. Food and drinks: For Lunch I would take her to the Lemonade Restaurant, one of my favorite spots. For dinner, I would take her to Gladstone’s Restaurant for some seafood and drinks. At night time, if she wanted to hang out I would take her to a few lounge spots on Hollywood Boulevard like Secret, Station 1640, Hollywood Hookah, etc. Very laid back and chill. Also, depending on whether she wants to go out dancing, I have a couple acquaintances that are DJs and throw Afrobeat parties which I would want her to experience. We love to dance so it will be a great time. I would definitely find a day for my best friend to meet my Cali friends and acquaintances that I have great friend relationships and work relationships with. Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My mother, Louise D. Josiah My family My professors at both URI and FIDM My close friends and supporters
Other: Website Coming Soon!!!