We had the good fortune of connecting with Shayne Wells and we’ve shared our conversation below.
Hi Shayne, putting aside the decision to work for yourself, what other decisions were critical to your success?
The single most important decision I made that contributed to my success was actually making the executive decision to start the business. Aside working for myself, so many people are hesitant to start something of their own because they’re afraid of the future, the unknown or how things are going to turn out. If you genuinely believe you’ll be successful, the hard work and time will naturally be put into your business that you’re passionate about and so badly wanted to create. If you’re taught you can do anything and achieve anything, that perception of yourself will take you farther than you could ever believe. That perception alone and the decision to take the risk of starting something of my own not knowing the ultimate outcome, has truly constructed to my success and where I am today.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
My sister started her own creative firm called Brikmoda. Being really into fashion and living in Los Angeles for many years of her life, it was only natural for her to continue something she was so passionate about. Over the years after becoming a mother of two and married, she dipped into the Wedding Planning and Event industry which she’s currently focusing on now. On the opposite spectrum, I’ve always been a social gal. Social media platforms have always intrigued me and I started interning within social media at a young age and continuously built my profile. After college and receiving three degrees in the field, I finally decided to team up with my sister and create Brikmoda Social. It wasn’t easy because the field is very competitive and it takes a lot of hard work and time in general to start any kind of business. So, the countless hours, sleepless nights and continuous work putting into the business has paid off, but at times definitely took a toll. I overcame challenges of some people telling me it wasn’t worth it, I was wasting my time or just the restless days of wanting to give up but ultimately saw the end goal. I wanted to create something of my own and that alone motivated me to keep going and prove people wrong. Lessons I’ve learned along the way is that there will be people who are pessimistic and aren’t supportive, and there will be times that you feel like it’s too much and consider giving up. But these are the exact reason why you should keep going and keep creating. This is the reason why the payoff is so rewarding, because at the end of the day you did what you wanted and ultimately created something so special to you, and that, no one can take away from you. If there’s anything I want the world to know about my brand and business is that we treat our clients and business ventures with so much love, care and detail. We like people to feel like they’re a part of our business family and we genuinely want people to succeed and be their best. I’ve worked so hard to get here even with the amount of challenges and bumps in the road and that never stopped me, so I’m beyond happy to be here and be doing what I love.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Planning a week long trip with my bestie in LA, I would take them to ALL of my favorite spots. One of my go to brunch spots is Perch LA. Not only only is their Benedicts to die for, but it’s the perfect place to take your bestie for a rooftop vibe with a taste of downtown LA. For cocktails one of my musts is St Felix Hollywood. This place is the perfect spot for delicious cocktails with their luxe interior and Hollywood glam vibes. I also can’t leave out Mama’s Shelter, whether its brunch, lunch, or heading to their rooftop for sangria pitchers, this place is a must. Not to mention, they have the cutest and most colorful restaurant decor. If we’re feeling active, definitely have to hike Griffith Park, getting the view of the Hollywood Sign and the Observatory is the perfect way to see Los Angeles and the beauty it has. After a fun, morning hike in Griffith Park, we’d head to Dinosaur Coffee on Sunset in Silver Lake, hands down of my favorite local coffee shops and their iced coffees are the best way to start our day. I can’t forget to stop by Monty’s Good Burger for a quick bite. This place literally tastes like In N Out and even better, they’re plant based! Can’t forget to take a drive down PCH and see the hidden gems and beaches of Malibu, but those places I’ll keep a secret for now. I saved the best for last… dinner and drinks will be at Pace off of Laurel Canyon and Yamashio. Who doesn’t love sushi and a view? Hollywood never tasted so good with their sushi rolls and views to die for. Now Pace, is my all time favorite. This restaurant to me, is a little of a speak easy. My bestie and I would park in valet, pass the little market and down the staircase, and sit down to indulge in delicious, authentic food and draw on the tables in hopes of getting our masterpieces put on their walls. All of these places are a must!
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My sister definitely deserves credit and recognition for my story. As my older sister, she’s aways paved the way for me. She’s one of the creatives in the family and started her own Creative Firm which ultimately lead me to the adventure I’m on now. We make such a great team and if it wasn’t for her individuality and drive to create the businesses we have today who knows where I’d be now. In addition, just overall the people I surround myself with. I’m so lucky to have people in my life who are also creatives, business starters, encouragers and hard workers who genuinely motivate and support me. Not a lot of people can say they have people like that in their corner, so I’m beyond thankful for the people I have in mine.