We had the good fortune of connecting with Stacie P. and we’ve shared our conversation below.
Hi Stacie, how does your business help the community?
Statement t-shirts are an easy way to allow people to express their ideas upfront and unapologetically. A t-shirt with a statement sends a clear distinct message. The message can be informative, funny, and supportive. 12/22 Design creates t-shirts with the community in mind and seeks out local community events to support such as Nothing But BLK, KJLH Women’s Health Expo, and the Black College Expo.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
12/22 Design creates bold statement t-shirts that empower and celebrate the Black community. Some of the more popular designs are Not Today, Colonizer, I My Hair and I’m Rooting For Everybody Black.
In 2014 I began designing t-shirts for my friend’s fitness classes and shortly after I had also joined a natural hair group. I wanted to make a t-shirt to support those going through the process of going natural and learning to be comfortable with their hair. So I created the I MY HAIR design of t-shirts and tote bags. The response I received from that t-shirt made me shift gears and focus solely on creating bold, fun statement t-shirts that celebrated my community.
No business owner is going to have an easy time with any venture and 12/22 Design is no different. One of the main lessons I’ve learned is to provide excellent customer service. I know that may seem like a no-brainer in business, but specifically with small businesses, it is extremely important to provide outstanding service. Customers have many choices, and what keeps them coming back is how they are treated.
There are a couple of things I would like folks to know about 12/22 Design: First, I’m a one-woman operation, so if you send an email, message, or call, I am always the one who answers. Second, the name of my business is actually my birthday!
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I’ve lived in Los Angeles all my life, the best thing about SoCal is the variety of places to visit. From walking the tourist spots like Universal Citywalk and Hollywood & Vine, to taking a leisurely drive down pacific coast highway. There are so many choices, but I would most certainly do the most LA thing ever and that’s hit up a food truck for street tacos. Places to see would certainly be Exposition Park, USC rose garden, and California African American Museum, The San Pedro friendship bell.
Who else deserves some credit and recognition?
Mychele Sims from Get2Werk Fitness has provided support and friendship for all my wacky ideas. My very first t-shirt designs were for her fitness class. I cannot thank her enough for the encouragement she has provided throughout the years.