We had the good fortune of connecting with Tanesha Brown and we’ve shared our conversation below.
Hi Tanesha, why did you decide to pursue a creative path?
I pursued an artistic/creative career because it best suits my outgoing, funny, witty personality and lifestyle. I am a woman who developed the skin condition vitiligo as a child (5 years old) I had to endure lots of bullying of course, hyper self conscious and insecure but as I grew into finding beauty in my differences, I wanted to help others find the beauty in theirs. I first became a makeup artist and followed up by attaining my Esthetician license in 2011 and have been in the beauty industry since and I wouldn’t change my decision for anything. Now I am a full time entrepreneur who provides beauty services like makeup artistry, brow waxing, threading, tinting, microblading and sugaring while upselling everyone on the ultimate product- major self love and confidence, they deserve it.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
My business is called Traffic Jam Beauty Studio/Brows911 and what sets me apart is my blatant honesty about my skill level, my personality and customer service .. Skill level- When a client contacts me about a service and is unsure about what they need, I ask them to send a picture of how their brows look and from there, I provide them with information about the service, what will be best for them and if I feel 100% confident that I can do the service and give them their desired outcome. If I cant, I will always refer that client to another artist that is better suited for them, I do not just take the money and do the service, so clients trust me 100% for doing that.
Customer service and personality is unmatched, yes my clients are receiving services but its more like a girlfriend hang out LOL we chat about everything good, bad, indifferent and I love providing that level of intimacy, trust and openness with them. The thing about customer service is, yes you may be able to do a great job but the way you interact with your clients will set you apart from most and thats what I provide and im extremely funny so no matter what We are going to laugh.
I was a former employee at a wax center and I serviced a young lady that it was our first time meeting, she explained that she always wanted to live in New York, her boyfriend was there and waiting for her, she had no children and nothing tying her to residing in california, I said “hey girl, the scariest part of change is actually talking the risk and doing it” if new york is where your heart is and youre able to go there, GO. Go explore, find yourself, see what you like and if all else fails you can always come back to california but if you dont go, you’ll always live with a “what if” at her next appointment 6 weeks later she informed me that I inspired her and that it would be her last appointment cause she decided to go for it and move to new york. I knew that day that although I’m providing beauty services, im also giving love to their spirit and I knew I was doing was I born to do.
it for sure was not easy, I lost my first salon space due to covid, my industry was the first to be shut down and the shut downs continued for 2 years, so I lost a lot of clientele and I didn’t have a salon space and I truly contemplated retiring completely from the beauty industry until a few of my clients said they would stalk me if I did LOL But I found a new location on my own, no longer renting a room and I’m super excited about rebuilding.
The lessons I learned along the way, you have to do this for you and you only, you have to love what you do and not just for the money, entrepreneurship gets tough, give yourself some grace and patience, everything won’t happen over night but don’t give up, be consistent, whether you get 1 like or 1000 on social media post anyway and keep doing it, most importantly have fun. You have one life to live as the person that you are, you have to enjoy yourself, failure is okay you will learn and grow from it so embrace it if it occurs, cause the next go round you’ll be doing it from experience, everyone isn’t your client, it’s okay to say no and refer them to someone better suited.
What I want the world to know about my brand:
I got into the beauty industry because I have vitiligo and wanted to know more about makeup options for people that looked like me and thats why I have a more inspiring spirit in interacting with my clients. I am a mother of a set of 18 year old twin boys whom just lost their father July 2021 and a 1 year old daughter with my current partner who are all watching how I navigate through this life, so being successful is really important to me not just from a financial aspect but an educational one for my babies to learn from. I named my brand brows 911 because I put hope and love into my services and education so my clients can receive the best outcomes possible and I’m usually the artist to see after you got a not so amazing service elsewhere I will get you together in an emergency. I’m an amazing instructor in teaching brow threading and I’m looking forward to one day becoming an accredited beauty school for brow threading and esthetic services. I’m just a super passionate person who decided to take a chance and create a business of servicing others and making them look good and feel better.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
oh my, I’m such a homebody but I love to eat, so I would definitely take my best friend to breakfast at The original Pantry, donwtoen La they have the best pancakes that melt in your mouth and the best omelettes, 2nd brekfast place would be Brus wiffle in marina del rey, they have the absolute best mimosa and chicken and waffles, amazing stuffed potatoes among other very tasty dishes, maybe a brunch date at the castaway some shopping in the garment district, if theyre into ars like me maybe the Peterson Automotive Museum where they have all the most exotic and famous cars from our favorite tv shows and cartoons, they some really dope roof top movie theaters in the hollywood/beverly hills area, most definitely have to take a scenic route to the beach near the malibu/pacific palisades, the santa monica pier and promenade. We would for sure spend some time in the house cooking, watching movies, having a game night or just having some wine and girl talk.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Yes, as much as we live in a generation that loves saying they are “self made”, I cannot claim that because I’ve had an amazing team of people behind me on this journey every step of the way. I have been helped financially, mentally, emotionally, spiritually, advice wise and more so I owe a lot of my blossoming success to the people who push me not to give up. I would like to acknowledge my children Jamal, Jalen and Tahani for being the driving f0rce behind my perserverance to push forward, My siblings Tatiana and Tommy, My parents Lathiesa and Thomas Sr, Robin Brown My grandmother: Jackie, My boyfriend Myron, My best friends, Jennifer, Rashia, Cambreshia, Tiara, Misty, Antonius, Octavia, Sequoia, Tyenishia, Monique, my girls at Billion Dollar Brows Natalie Plain and Ruthie Kaplan, all of my loyal clients and a few more family, friends and social media followers who share my post encourgaging others to support me. All of these amazing souls combined has aided in some way to the reason I will be successful in my business and I’m grateful for each and every one of them. The book I read that changed my perception completely on life and entrepreneurship was Think And Grows Rich by Napoleon Hill and Black Privilege by Charlamagne The God
Instagram: brows911(business) and VitiligoQueen (personal)