In our view, values and principles are the foundation upon which our lives, careers and relationships are built. So, we asked folks we admire to open up to us about the values and principles that matter most to them.

Shiouwen Hong | Documentary Filmmaker

Creating work with intention is one principle I hold dear at heart. This guides my vision and gives me confirmation when I question myself. It creates a portal for me to reach and connect with people beyond words and distances. When my work is met with my intention and touches someone, it empowers them and motivates me to do more. It is a full circle. Read more>>

Jennifer Steckly | CPA, CA, Partner

Honesty Integrity and Transparency. This is one of our core values and we apply it in everything we do internally as well as externally. Even when it is hard, and a tough conversation has to had, on the other side of that conversation there is always a reward. Improved relationship with a team member, better understanding of a vendors process. Trust reinforced or loyalty increased with a client. Read more>>

Walter Atta | Creative Director & Wardrobe Stylist

Humility. It is what has allowed me to receive opportunities that are often closed off to most people. It’s the main reason why I’ve been able to get this far in what I do. Of course, hard work and consistency are important components in achieving any level of success, but if such things are the bricks of one’s career then humility is the cornerstone. Read more>>

Randall Aquilina | Barber/Entrepreneur

The very definition of the brand name speaks volumes alone. “Etiquette.” It’s the code of ethical behavior which should be applied to all walks of life. There is a way then there is the etiquette way. Read more>>