We asked some folks we admire to share one piece of conventional advice they disagree with.

Desiree Vazquez

“Have a plan B”. It sounds smart, right? But here’s the thing: having a Plan B can quietly keep you stuck in your comfort zone. Neuroscience shows that when your brain knows there’s a backup, it doesn’t go all in on Plan A. It relaxes, plays it safe, and avoids the risk. I deeply understand the need for security, but growth lives in that uncomfortable space where you don’t have an easy way out. If you’re always giving yourself an escape route, your brain starts choosing safety over stretch—familiarity over fulfillment. Read More>> 

Mike Henry

I’ve been a business owner pretty much all my life and I’ve never been afraid to bet on myself. Of all the businesses that I’ve started , they have all driven by my passion for that thing. There’s a saying that “If you do what you love and love what you do, you never work a day in your life”. I’ve always been a good cook but when I discovered the science behind bbq; I absolutely fell in love with it and I haven’t looked back. We the restaurant got started I had a partner and he actually believed in the vision more than I did. TIL this day I’m grateful that we fulfilled that vision; and even though we are partners anymore, I made sure to continue to follow my passion for making the best bbq anyone has ever tasted. Read More>>

Josie Santi

We hear this idea that we have to hustle extremely hard in order to be successful–there’s a lot of toxic productivity instilled in our culture, where many people feel guilty if they’re not being productive, or feel like they’re unworthy of success if they don’t work a lot of hours. While I understand the truth behind needing to work hard instead of expecting success to fall into your lap, I think this toxic productivity is distracting us from what we need to actually be successful.  Read More>>