Meet aaron zar | Director of Disconnection

We had the good fortune of connecting with aaron zar and we’ve shared our conversation below.

Hi aaron, is your business focused on helping the community? If so, how?
SLNT’s product range empowers individuals to reclaim sovereignty over their digital presence. In an era where opting out of mobile device ownership isn’t a viable choice, true control over personal privacy is elusive—unless one turns to privacy-centric solutions like those offered by SLNT. Our extensive collection of carry items, including bags, backpacks, sleeves, and device cases, is meticulously designed to block all wireless signals to and from your devices. This capability not only bolsters your privacy and security but also contributes positively to your health by minimizing exposure to potentially harmful electromagnetic fields. With SLNT, you have a tangible way to combat the erosion of privacy in the digital age, asserting control over your digital footprint with confidence and peace of mind.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
SLNT has emerged as a distinguished brand, addressing critical challenges that arise from our reliance on technology and its inherent vulnerabilities. At the core of our mission lie three fundamental pillars: privacy, security, and health — essentials that we believe everyone should have in abundance.

My journey to this point has been deeply influenced by a natural aptitude for sales, a willingness to boldly request what I want, and a propensity to take calculated risks on innovations I believe will shape the future. This entrepreneurial drive is a product of my life experiences and upbringing, steering me through a path that has been anything but straightforward. Now, as I embark on my 11th year with SLNT, we are experiencing a pivotal moment of recognition and a growing public awareness. People are increasingly seeking greater control and autonomy over their lives, aligning perfectly with our vision.

This journey has taught me the value of perseverance in the face of skepticism. When others may perceive your actions as unconventional, patience and steadfastness become your greatest allies. Proving detractors wrong not through words, but through the undeniable success of your endeavors, is a powerful testament to the importance of believing in your vision.

SLNT is here to serve as a humble guide to help make you the hero over your technology.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
The westside is what I know best. Abbot Kinney and surrounding areas are walk-able and offer good food and drink. By far my favorite get away is Hurricane st in Marina and south from there where you can find some solitude.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
For over ten years, I’ve had the privilege of leading SLNT’s vision, a journey that has been rich with invaluable lessons, significant personal and professional development, and the support of countless individuals who have contributed more to my journey than they might realize. While this isn’t the moment for an exhaustive list of acknowledgments, I must highlight the foundational role my mother and father have played in shaping what SLNT has become. As the original architects of SLNT’s ethos, products and mission, their influence has been the guiding light, passing the torch to me to carry forward their legacy and the essence of SLNT into the future.

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