Often we don’t have to reinvent the wheel to learn something new – we can just ask experts in the field who can draw on their experience to enlighten us. Below, we’ve shared insights insiders from various industries have shared with us.

Robin Randolph | Photographer

I think a lot of people view a photographer as someone who points and shoots a camera. What most people probably don’t realize is, that taking a great photo doesn’t just happen by the “click” of a button. Having the proper technical gear is the foundation for taking a great photo. From camera bodies, to lenses, and lighting, a professional photographer must have the tools needed to deliver a high quality product. Then comes the staging. You have to have a creative eye to be a good photographer. And when taking photos of people, you must be a charismatic leader who can put people at ease, quickly gain trust, and unify groups (such as at a large event like a wedding). Then comes the editing, retouching, and post-production process. This is crucial! Read more>>

Amy Wang | Writer & Director

Most people outside of Hollywood, imagine Hollywood to be a place of glitz and glamor. It is both those things but more than anything, it is a place of business and intense competition. People always underestimate the idea that you need tough skin in this business. Tough skin means something different here because you are creating something personal everyday in your job and being judged on that. In most industries, tough skin is a necessity. However, it is always easy to separate the work from your identity. Here in Hollywood, everything that gets rejected is intertwined with your personality and sense of self so it can be a particularly tough pill to swallow. In saying that, when something you create is seen and praised by your peers and audience members, it can be the best feeling in the world. And that is why so many people, daily, come to LA to pursue their dreams. Because there is no better feeling to do what you love and share your vision with the world. Read more>>

Leslie Grow | Photographer

There are so many things, but the one thing that comes to mind is that there’s a lot of unpaid time planning the details of a shoot and that it takes a collaborative effort amongst myself and the food & prop stylists that make up my team. There’s a lot that goes on behind the scenes before the shoot even happens; emails, building estimates, tracking down payment, creative calls, thinking about what can be accomplished in a day and what kind of team it will take. While I’m thinking about lighting, composition, and anything technical, the stylists think of all the small details that take the shot to the next level. They are scouring the internet and shops to find all the elements that bring the image to life. Read more>>