We had the good fortune of connecting with Alexandria White and we’ve shared our conversation below.
Hi Alexandria, what was your thought process behind starting your own business?
I first discovered the art of brunching when I moved to Manhattan for college. I was so admired by the different cultures and new experiences around me that I was eager to trying new things. Every week I would find and visit a new brunch spot, try out the food, and make sure I took aesthetically pleasing pictures for my instagram. It became a lifestyle for me and I wanted other people to experience it. After a while, people started approaching me and asking for suggestions on where they should go for brunch or dinner for a special occasion. My family and friends recommended I started a brunch blog, especially since I already had a blog for fashion. This inspired me to think bigger and start a concierge service for brunching & fun dining experiences. The purpose of Bougie & Brunch is to help create a better dining experience for those who enjoy brunching by recommending quality restaurants, and selling products that will contribute to dining safely amidst the pandemic. When the pandemic first started, a lot of people were not comfortable with going out to eat. This led to me creating a “Brunch in a Pandemic” box that included essentials such as reusable utensils, mask, mask chain, and hand sanitizer to help people brunch safely. The box also includes a selfie ring light for your phone, so you’re guaranteed to have great lighting for all your necessary food pictures. In addition, Bougie & Brunch offers personally curated dining guides and styling consultations for all brunch enthusiasts and fashion forward lovers. Fashion is my first passion, so I wanted to make sure I incorporated that into this business. By offering styling consultations, I can use my love for fashion by ensuring my clients are dressed best when they go out for brunch.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I am currently in my last year of college, studying fashion business management at my dream school, Fashion Institute of Technology. I am excited to graduate and take everything I have learned here and apply it in real time. Ever since I could remember, I wanted to work in the fashion industry and make an impact. I’ve spent the last couple of years working for an Italian fashion company, Jennifer Tattanelli, and having the opportunity to gain hands-on experience in different aspects of fashion. I learned product quality, textiles, visual merchandising, styling and so much more. This job inspired me creatively, validated my passion to work in fashion, and my desire to own a fashion company one day. I’ve also worked on some styling projects in my personal time, so I look forward to building my brand as a stylist, or even getting back into design. Getting where I am today has not been easy, mainly because of the adversity I was faced from a young age. Being diagnosed with a disability because of a hearing loss of over 60% in both ears made me insecure. However, as my faith in God grew I realized what is classified as a disability is really a different ability. Changing my mindset and a pair of great hearing aids gave me the confidence I needed to use my different ability for greater and go after my dreams. I hope to inspire people to not let their situation hinder them from going after what they want. Anything is possible when you take the limits off.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
The best thing about living in New York City is that there are so many things to do! It’s overwhelming in a good way because everyday is an adventure. My adventures, of course, includes finding the best spots to eat throughout the city and discovering hidden gems that most people might not know about. The best tour would first include brunch at my favorite rooftop restaurant, Magic Hour. Then, head uptown to Central Park where you can enjoy a nice walk, biking or even go rowing at the boathouse. Not far from Central Park is an amazing museum, home to the iconic MET Gala, called the Metropolitan Museum of Art. After gaining inspiration from the beautiful art at the Met, hop downtown to SoHo for shopping on Broadway. SoHo might be one of my favorite areas in the city. It has the some of best brunch spots, my favorite dessert shops, fun pop up exhibitions and areas to shop. After some time shopping, grab dessert from Magnolia’s Bakery. They are known for their delicious banana pudding. Also, Brooklyn is a great vibe. The top attractions are the Brooklyn Bridge to walk through, the Botanic Gardens, the Brooklyn Museum and the Smorgasburg food festival. After visiting one of these attractions, catch a free outdoor movie at Brooklyn Bridge Park and relax with a watermelon or pineapple shaped juice from John’s Juice. Or maybe, go thrift shopping and then catch dinner at a black owned restaurant. My favorite one at the moment has to Kokomo, their food is chef’s kisses! Either way, you can’t go wrong with how you spent your time in New York City as long as you’re open to new experiences and fun adventures.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I definitely want to shoutout my amazing parents and village that surrounds me. They have supported me wholeheartedly through all my dreams and vision. Their support includes their constant love, prayers, encouragement, wisdom and guidance. They are always willing to lend a helping hand. From time to time, they have helped me find amazing opportunities and connected me with some inspiring, like-minded people. One connection in particular, Bridgett Battles, owner of The Bridgett Battles Experience, helped me tremendously in developing my brand. Her mentorship course gave me the tools I needed to successfully launch Bougie & Brunch during the pandemic. I am so thankful for my support system, the strong and successful individuals around me that want to see me win!
Instagram: @alleywhitee | @bougieandbrunch
Linkedin: Alexandria White – www.linkedin.com/in/alexandriadwhite
Facebook: Bougie & Brunch Alley Says