We had the good fortune of connecting with Blair Paysinger and we’ve shared our conversation below.
Hi Blair, can you walk us through the thought-process of starting your business?
I never saw myself as an Entrepreneur. But after talking with my mom and realizing that what we needed and wanted was missing from the market I knew this was my calling. I wanted to build the place I wanted to shop. So that’s what we are doing. As a wife and mother, I am constantly buying things for my family, in doing that I wanted to be able to support small black businesses, and I wanted that all in one place.
Alright, so let’s move onto what keeps you busy professionally?
I’ve always been an artist/creative director. When I started this business I looked at it no differently. I used what came naturally to me to build what I envisioned and leaned on my partner (my mom) to fill in the gaps. Business and art are different but I am looking at them the same and that I think is what is setting us apart. I am proud that during a pandemic I learned how to build this platform and create a marketplace that did not exist. We launched June 1, 2020, and have received immense support. It was not easy but we knew it would be worth it and we were right. June 1st was always our launch date because of the historical meaning. The name Post 21, was inspired by Black Wall Street in Tusla, Oklahoma’s Greenwood District, one of the United States’ most prosperous Black communities until May 31, 1921, when 35 city blocks were set on fire killing 300 people and injuring 800. The innovative, sophisticated, and game-changing ideas of “Black Wall Street” entrepreneurs, a drive that cannot ever be burned down or driven out, continues to live in Black entrepreneurs today. We see today, and every day since May 31,1921 as Post 1921. So the timing of this and ALL that was going on in the world, proved to us that what we were doing was no mistake and we had to continue on.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
When my best friend comes to town we like to keep it chill. Start the day at Hilltop Coffee + Kitchen, a shop close to my home, with a great vibe that I also Co-Own. After that, we grab some snacks pack up the kids, and head to the beach. Stay all day and have a bonfire that night.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My mom deserves all the credit in my story. She raised three kids, one with autism, as a single mother in La. All while holding a demanding corporate job. She showed me what hard work and sacrifice looked like for a woman. She put me through college and supported my art dreams. When I had a daughter I was blessed to be able to stay at home and love on her daily, but I knew that I had to show her that same hard work. While I was pregnant with my second child my mom brought the idea of Post 21 to me, she wanted to create a beautiful place to shop black, and she wanted me to run with it. I haven’t looked back.