We had the good fortune of connecting with Jurasama Arunchai and we’ve shared our conversation below.
Hi Jurasama, what’s something about your industry that outsiders are probably unaware of?
Set design plays a very specific role in the Entertainment business. All the details the audience can see or more than likely cannot see on the screen go thru a tremendous amount of considerations and design iterations. The door style, the window proportion, the doorknob, the screw-type the color of the screw, the paper on the table, is it old? Is it new? Crinkled? aged, torn, etc….It’s unbelievably detailed and all created specifically for that moment in this temporary artificial world. We also have design considerations to assist the shots of the camera, such as wilding walls for the camera to get the right angle or shot. All design considerations are built to a seamless experience for the viewer. If the visual world seems complete then we probably got it right.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I work as a set designer/ assistant art director. Right now I am working in film & on streaming productions for studios. When I was a newby freelancer my energy was all over the place. I did everything that involved set design and I felt completely compromised when the work didn’t turn out to be what I imagined it should be. I remember many people told me it takes time. I doubted this advice because I thought I was ready for anything and everything at the same time. As the years go by, rise and fall, yes these words are true. I was never skeptical of my career path even when I couldn’t find work for 5 months or when the project paid me little or nothing. Timing and persistence are the keys to getting to where you want to be. I’m always persistent and keep a sharp focus on my areas of interest. I learn new skills, explore all my options, and meet new people. These days I feel I have more consistent projects compared to my developing years where I had a lot of unfocused passion and no patience for the long haul.
One big lesson I’ve learned throughout my career is to be humble and patient. Working in the field of art production it is very easy to exaggerate one’s self-importance especially when you work for quite a long period of time. The experience and skill that you have can build an ego of illusion within yourself. It is a basic human instinct but its fraudulent. Working in production, we are contract employees – just like a bunch of freelancers that get together to work on one project for a short period of time. The best people in each area are not always compatible in the workplace. The key to making the production go smoothly is a well curated collaboration. I see lots of problems on productions because of egotistic posturing. I think working as a team player in the fast-paced production field has taught me to be flexible and humble in many aspects.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
In LA – I would take them to the arts district, Downtown. There are lots of museums, galleries, and design stores to see, then end the day at Little Tokyo.
Day two: Hang in Venice beach.
In NY – Starting with a walk along the Highline from the vessel to Chelsea Market, grab something to eat at the market, and then scroll around the Chelsea gallery area. There are tons of art galleries to see and many stores to shop.
Day two: Eat Robertas pizza and explore the Bushwick Brooklyn terrain as there is always fascinating graffiti to inspire the soul.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Definitely, my family always stood with me to support my dreams. I would also give credit to the mentors throughout my life that encouraged and inspired my self-identity. Without their continuous support I would not have had the opportunity to realize my passions. Lastly, I would like to thank all the project supervisors that gave me opportunities to identify my potential abilities. Without these individuals, I would not be who I am today.