We had the good fortune of connecting with Karina Torres and we’ve shared our conversation below.
Hi Karina, how did you come up with the idea for your business?
My name on Instagram used to be Ktorres415, since I was in the pursuit of becoming a police officer people knew me by Torres. I always wanted to be a cop, so that remained my focus. The end of 2019, I decided to change my Instagram name to Ktfit20 because all I would ever post was fitness videos and the number 20 because 2020 was supposed to be the year I became a cop. Then Covid hit and life as we know it changed and unfortunately, I was laid off. I was left like many of you wondering how I would feed my family. At that time, it was only my 8-year-old and myself. Since we were in “lockdown” and had nothing to do my twin sister suggested I should train her in my garage, so we started training every day at 6am. My sister would hype me up about how much she loved my training and would look forward to it. Then friends joined us, next a neighbor, and finally people on Instagram wanted to join too! I was nervous because although my sister is my biggest cheerleader and encouraged me, I still didn’t think I was good enough to train others. I held back for a month or two but, after I noticed results from everyone, I decided to take on more clients. It started with 10, 20, and before I knew it, I had 30 clients! It grew so organically.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
KT FIT & Co. was created to help women build their self-esteem and body the natural way with a healthier lifestyle. Weight-loss and weight gain are both hard things to accomplish but, with KT FIT providing tools and guidance that’s needed, my passion is transforming bodies through life-long lifestyle changes. I believe in the manifestation of goals and dreams by engaging in positive experiences and relationships while also doing the work. I strive to create a fun and energetic environment that is conducive to delivering serious results. I work hard to prove to every client that I take a personal stake in their health and fitness, and care about the achievement of their goals.
Who else deserves some credit and recognition?
First, I want to thank my husband for always reminding me the sky is the limit and believing in me even on my lowest days. I want to thank my twin sister for helping with my business when I needed to take maternity leave. I want to also thank my assistant for taking care of the back end of KT FIT & Co. Huge shout out to her for helping to create a firm foundation for my business such as maintaining my website and scheduling my clients. She helps keep my crazy life organized. Lastly, I want to thank my clients for believing in me. I wouldn’t be here today without their love and support.
Facebook: KT FIT &Co.