We had the good fortune of connecting with Kerry Miller and we’ve shared our conversation below.
Hi Kerry, can you walk us through the thought-process of starting your business?
So I have been in PR for 10 years now and for 6 of those I never really thought about starting my own business. Around year 7 is when I think it started to sound exciting and the logical next step for me, but then I kept just pushing it to the side. 2019 came around and I got more serious about it and then January 2020 is when I started planning in my head what I could do with a boutique PR firm. The pandemic hit the world and social injustices continued to occur including George Floyd and Brianna Taylor, I knew I had a calling to start my business to help bring joy through my work and my clients work. So June 2020 is when Joyful PR became official and haven’t looked back. Ever since business began, I have lead with inclusivity, joy and standing up for social justice. I make it my mission to help whoever I can grow their business through joy.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Joyful PR was created and founded to create a space of joy for brands and their consumers with traditional and nontraditional PR. Joyful PR speciality is in the fashion, lifestyle, beauty and sports industries. Joyful PR puts inclusion and diversity at the forefront of everything they do from hiring as the company and the clients that are signed on. Joyful PR is about using their years of experience to create PR and Marketing initiatives that are outside of the box.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
1. Breakfast at Dish in La Canada 2. Mani & Pedi at Luminious Nail Bar in Cerritos
3. Day at the beach in belmont shores, long beach
4. Over night at Shutters on the Beach
5. Shopping on Abbott Kinney with an iced tea from Blue Bottle
6. Massage from The Now Massage
7. Day trip to Joshua Tree
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I want to dedicate it to my family and my boyfriend, they have been non stop supporters through my whole journey. They give me the confidence, tough love and so much more at the perfect time that I need it all.