We had the good fortune of connecting with Khari and we’ve shared our conversation below.

Hi Khari, we’d love to hear more about how you thought about starting your own business?
The thought process behind starting my own business was protecting my creative integrity. As a hip-hop artist, I felt it important to kickstart my own independent label in order to maintain my vision for future partnerships with bigger labels and brands. My goal is to build enough leverage and demand for my business so bigger record labels do not feel the need to alter my vision. I plan to be more of a partner and for me, kickstarting my own label was the first step in that process. Overall, it comes down to staying true to what you set out to do and not allowing a larger entity to take control of your mission.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I feel what sets me a part from others is my willingness to continuously innovate and never stay married to one idea. I love contradiction. I love the changing of minds. I feel that is true growth. Humans are meant to learn and discover a new way of doing things. I take pride in the fact that I am always changing, always evolving. Day to day or even minute to minute. I got to where I’m at today simply through work ethic and listening. I love to listen and learn. I look at my self as a sponge. I think that has helped to get to where I am at today. It was definitely not easy. It still isn’t easy. If anything, it’s harder. I’ve learned to embrace the obstacles because I know on the other side is success. The small wins are what keep me going.

I want people to know that my brand is not necessarily a “brand”. It’s artistic expression and it’s encouraging. My story is a human story. Coming from tough environments in my city, I had the power of thought to propel me out of negative situations and protect me from negative influences. My story is about TELLING stories. That’s the best way to learn – through stories. I strive to tell stories at all times.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I would take them to a local show with art, performances, and creatives. Going to these spaces are inspiring and can spark something inside of you,

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would like to dedicate this shoutout to my late grandfather, Ben Burton. His words became the mantra and mission statement of my business. Growing up he always told me to “Be the best” and that is the entire mission of the brand – to be the best version of yourself everyday.

Website: www.bethebestrecords.com

Instagram: https://instagram.com/kharibtb

Twitter: https://twitter.com/kharibtb

Facebook: https://facebook.com/kharibtb

Youtube: https://youtube.com/channel/UC5iqCYH__OIGX7HF_XmS_fQ

Other: https://linktr.ee/khari_btb

Nominate Someone: ShoutoutLA is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.