We had the good fortune of connecting with Krystal Knight and we’ve shared our conversation below.
Hi Krystal, why did you decide to pursue a creative path?
I pursued a creative career because I’ve always been stimulated by the arts, and its ability to transport myself or anyone else into another place. Whether it be music or film, entertainment has been something I’ve been exploring since childhood and as I grew older, my imagination and curiosity only expanded, thus influencing me to explore the industry, specifically production, even further. I love the creative process, from inception to execution. There’s something extremely gratifying about taking something that only existed within the confines of my mind, to life for the world to see.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I’m the owner of boutique production company, aKnightVision. Launched in 2015, aknightvision takes pride in creating diversity both in front of and behind the camera. My company has worked with a few notable brands including, The Recording Academy (GRAMMYs), BET, Marriott, and Allstate, but I’m most excited about developing more original content. Currently, we are in the process of creating a doc-series surrounding entrepreneurial women of color. I believe that the business of production and entertainment is 50% who you know and 50% what you know. I’ve been fortunate enough to have connected with some pretty cool and successful individuals and through genuinely developing those relationships and friendships, I’ve been able land dream projects. I’ve also been committed to growing and learning more and more about my industry. In the wake of COVID-19, production was hit hard. Tons of gigs and projects were cancelled so we were forced to pivot and seek out other ways of creating broadcast worthy content, remotely. This led to a surge in the demand for digital content streaming, which is something that my company now offers. I think to succeed in this space, you have to have some flexibility and forward-thinking. Although this is a business, people want to feel a connection with the person they’re doing business with. They want to feel a sense of trust, which is important when tackling new clients. In every interaction, I strive to make sure that my clients are assured that their vision is safe in my hands. I’d like the world to know that aKnightVision, a small company behind content that has managed to reach computer screens and tv’s across the country, was birthed from the mind of a Southern girl with not many resources at her hands, but instead, the desire to create pieces of content that resonates. I’ve been blessed enough to do some amazing things and sit in rooms that people could only dream about, but what constantly humbles me is that it all started with me having a vision of what I truly wanted for my life. That, to me, is the starting point for success.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Los Angeles has quite a few spots. If a friend was visiting I’d take them to Bossa Nova or Maccheroni Republic for some bomb pasta or Guisados, El Compadre or Casa Vega for Mexican. We’d go to Joey’s DTLA, Openaire at The Line, Perch or Spire 73 for drinks and ambiance. Since the main draw to LA is the weather, we could definitely hit up the beach, Dockweiler or Malibu, or take a hike up Runyon Canyon.
Who else deserves some credit and recognition?
I’d like to shoutout my beautiful mother! She’s played such an integral role in my success and my development as both a business owner and proud, confident Black woman. Being raised by a single parent, who eventually started her own business, definitely had a profound affect on how I viewed ownership and being your own boss. I’m incredibly thankful that I was able to witness her sacrifice, her struggles, and her triumphs, specifically in entrepreneurship, because in some ways, it prepared me for what was to come in my own life. Love you mom!
Jerome Shaw Cherri Culcleasure