We had the good fortune of connecting with Lauren Satterfield and we’ve shared our conversation below.
Hi Lauren, can you walk us through the thought-process of starting your business?
Simply, to be an answer. The dream behind my non-profit, The BRICC Foundry, is to be a resource, sounding board, and sponsor to women on untraditional journeys making their wildest dreams come true. Women of all colors and backgrounds face many questions when trying to navigate professional spaces. Finding a place to start is hard & we’re here to help!
At BRICC, we connect a multi-faceted group of extraordinary women to facilitate mentorship, experiential learning, and fellowship. This diverse network allows us to create intentional spaces that celebrates individuality & culture, inspiring women to conquer their lions. And through these spaces we create, BRICC makes room for bright, bold, and beautiful stories. Because what is a business without storytelling to compel the masses?
In my diplomatic nature, I have to note, of course, the basics of any business: the plan, budget, and discipline. The vision is to build a not-for-profit business model that can support our operations & investments for the future. I plan for BRICC to be around long after I walk this earth. After all, it’s smart business if you can fuse your expertise and passion into a stream of revenue. BRICC is a non-profit startup that runs like an agency, connecting women to real clients and real projects, including first-hand experience. For example, our summer cohort is helping to plan the launch of Presence: The Great Equalizer. This book walks the reader through our tried and tested self-discovery curriculum, allowing us to scale our philanthropic reach. Make sure you join the waiting list #ShamelessPlug!
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
Earlier I mentioned that my career path was quite untraditional. After undergrad, I began to build two vastly different career paths – a nine-to-five & freelance. I juggled a job in sales at an AT&T retail store while grinding on campaign work at Warhol & WALL ST. and other clients in my spare time. It definitely was not easy; I learned early the importance of balance and organization. I never expect to stay at AT&T long after college. But after few role changes and nine amazing years later, my diligence lead me to an opportunity as a senior manager at DIRECTV. Recently my two paths collided. My leadership nominated and selected me as a 2021 AT&T Dream in Black Future Maker because of the work I do at BRICC. The feeling was empowering to have my colleagues recognize something I do outside of work. It was the first time I felt like I was seen for exactly who I am, a privilege not all work cultures embody.
The juggling act is no walk in the park. But. my success lies in unlocking my authentic presence, the power of intention, and transformative learning — concepts our book, Presence: The Great Equalizer, will surely teach.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I’ve always been drawn to Long Beach. The time with my bestie would include visiting some hidden gems there. We are definitely brunching at The Attic or Creme De La Crepe before we walk the pier or go on a fishing excursion. The Library is a perfect spot for coffee and tea whenever I need an afternoon pick-me-up. And a soulful dinner at M&Ms is non-negotiable. Let’s not forget most friends want the dispensary experience, so a stop by One Love is a must as well. Outside of Long Beach, I do have a few touristy pleasures like Watts Tower, Runyon, Universal Studios, and Disneyland. Staying true to my laid-back nature, a bonfire cookout at Dockweiler is the perfect way to let my hair down. Lastly, the visit wouldn’t be complete with a sound bath from my favorite bi-coastal sound therapist Kaitlynn Tassone (@TransformationalTones).
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I love this question! My journey to this exact moment has been pruned and watered by so many beautiful souls and organizations. But, a black-owned creative agency, Warhol & WALL ST (@WarholWallSt) comes to mind. Based in Columbus, Ohio, the agency gave me my first shot at marketing after finishing my degree at The Ohio State University. Looking back over my career, the moment Yogi, Chris, & Will opened their doors, my trajectory was forever changed. Not only did I get to add some notches to my resume, but I was invited to wear the strategist and decision-maker hats, truly benefiting from an autonomy that helped shape my style of marketing, innovation, and leadership. Recently my relationship came full circle when I was able to connect a member of BRICC with W&W for an interview. Being able to connect my mentee to a potentially life-changing career opportunity is a feeling unmatched. Reassuring it all was that The BRICC Foundry is exactly what I am put on this earth to build. Modeled after my experience with W&W and others, my organization provides individuals with career-building opportunities by giving them space to be the captains of their own professional journeys in a world that has traditionally counted them out.
No doubt those skill sets and mentorship fueled my development and strategic approach at AT&T for the past nine years. Working in a startup environment grooms one’s agility, grit, and perseverance. Furthermore, the experience taught me the power of relationships among like-minded people. A lot of people want to figure out how to attract the “people at the top”. My strength has always been to see the vision of the people right next to me. I’ve been blessed to have people around me that do the same. While alone we are small, when together we can leverage our unique passions to connect and empower women across the world. So special shoutout to my team at BRICC, mentors/mentees, friends, loved ones, and partners who lifted us along the way.
Other: personal ig: @arealpeach