We had the good fortune of connecting with Loser Company and we’ve shared our conversation below.
Hi Loser Company, what matters most to you?
There are several principles that matter to us, but two are particularly important. The first is ‘never lose who you are’; we never want to lose who we are, or who we were when we started this endeavor. The artists we enjoy the most are those who stay down-to-earth no matter what happens – the people we want to have a drink with at the end of a day.
The second, but equally important, is the golden rule, or the old adage, ‘treat others as one wants to be treated’. So far, as a small, independent band, this has meant the little things; such as showing up on time, having genuine interactions with our fans on social media, tipping the sound-people, and helping other bands load and unload their gear. We love the semi-confused look on the face of a drummer from another band when we offer to carry their bass drum. We love seeing a sound-person enjoying a cold one after the show with the tip we gave them. We have already seen this principle pay dividends, with an engaged community of fans who truly believe in us, as well as industry folks who are enthusiastic to work with us. Furthermore, when we hear about negative experiences in the music scene, or experience it ourselves, we become even more resolved to try to stick to this principle. As we like to say, “We’re all in the same boat and no one’s getting off alive.”
Let’s talk shop? Tell us more about your career, what can you share with our community?
We try to bring joy through melancholy with our music. Not everyone feels the same, but we find that sad music often makes us more happy somehow. It allows us a vehicle through which we can channel our sadness and better process it.
A lot of people have reached out to thank us because our music has helped them through a particularly hard time in their life, or it has helped them carry the load of some bad baggage they’ve been carrying their whole life. This alone has been worth all the struggles that accompany indie music. The empty bars, the no shows, the let downs, the drama – all of it.
It’s not easy, but nothing worthwhile really is. We’ve learned that in order to try to do what you love, you have to persist amidst the negative. We’ve learned to not tune-out the negative per se, but instead, embrace it – embrace the haters, embrace those who say we shouldn’t waste our time with music, and use it to grow stronger.
We want the world to know that it’s ok to lose. Losers make good company. Losing teaches us how to win. Seize the loss. Everyone has lost something and it’s a tough lesson learned. There’s a great line from Chuck Palahniuk’s Fight Club that has helped us a lot: “It’s only after you’ve lost everything that you’re free to do anything.” Before dedicating our energies to Loser Company, at times we were likely close to losing everything – mind, body and soul. If it weren’t for our brushes with total loss, we wouldn’t have been brought to the impasse that brought us together to make Loser Company.
If the world is run by the ‘winners’, then it’s high-time to cling fast to the Losers.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If our best friends were visiting Los Angeles for a week we would definitely hit the beach – hard and with a purpose.
If they’d never been to L.A. before, it says in the L.A. city charter that you MUST do something touristy. So, I guess that would be a trip to Hollywood.
Venice is a must see -founded as a safe haven for artists and creatives back in the 20’s, we draw a lot of inspiration from the raw, visceral nature of the neighborhood.
When we’re looking to nosh, you might find us at:
Any of the In n Outs for a true SoCal experience, Little fatty in Mar Vista for some Taiwanese, Asianya in Sawtelle for Japanese, any of the Taco stands that pop up in the parking lot of a random strip mall, or a Rae’s Diner for a classic diner breakfast.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Will would like to dedicate our shoutout to his mom, Mary, may she rest in peace; she took him to a Rolling Stones concert when he was 8 years old and at the risk of sounding too Freudian, without her, there would be no love of rock. We would also like dedicate the shoutout to Mas’s parents, Koichi and Nori, for putting up with our constant and incessant noise making in their basement when we were kids.
Reena Antonishak Sarah Park Jacqueline Chang Danilo Ruiz