We had the good fortune of connecting with Mimi Banks and we’ve shared our conversation below.
Hi Mimi, what habits do you feel helped you succeed?
1. Maintain relationships: I prioritize and value my relationships. In fact, I naturally keep in touch with former colleagues/clients/mentors, etc via LinkedIn, text messages, phone calls and now Zoom. Our relationship is genuine and reciprocal. We learn from each other, give advice, get feedback and they know I won’t try to sell them.
2. Build a strong team: You are as good as your team. Find people you trust, are passionate, eager to learn and know more than you do.
3. Keep a schedule – always; I live by my calendar. No matter where I am, I maintain NY hours and follow a very structured calendar. It helps keep me and my team organized and ensures clients can always reach me.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
6 years ago I founded MB Social. It started from my passion for social media. Fresh from 15 years at L’Oreal, I sought out former colleagues, mentors and friends and asked how I could help them with social media. I said yes to almost every project. That helped me better understand the overall needs and create a genuine offer for clients. We continue to refine our approach based on the changing landscape. Our goal hasn’t changed. MB Social was created out of passion and the desire to help others with social media. I work with a team of passionate women who deeply care about our clients and their success. What sets us apart is our deep rooted expertise in beauty, customer centric mindset, hands on approach and willingness to learn.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I’m really new to Los Angeles. I arrived in June from NYC. The best places I have found are outside: Runyon Canyon, the beach in Malibu and even my backyard! Soho House is my go-to for meetings or drinks and The Edition has a beautiful rooftop view.
Who else deserves some credit and recognition?
My mentor and first boss at L’Oreal: Caroline Flandrin. I learned about business and most importantly how to think strategically. She took me under her wing and constantly gave me feedback to help me learn and grow. To this day I want to make her proud. In fact, I often think about what she would do in a given situation and how she would react.
Group shot image credit: @thesheerconnection Headshots by Claudia Paul