We had the good fortune of connecting with Raquel Reyna and we’ve shared our conversation below.
Hi Raquel, what is the most important factor behind your success?
What is the most important factor behind your success / the success of your brand? As a person who has been a lifelong seeker, I have been introduced to quite a lot of strategies for success. I have also been a serial entrepreneur who has rode the wave of highs and lows that are inevitable with this career path. Through this journey for most of my life, even though I had experienced a lot of big wins in business there was always something missing. I had a sense that I was sacrificing a part of myself, hiding my true wisdom, over-working, not really being acknowledged for who I was. I was successful but also incredible bitter. I felt over-worked and unrecognized. However, it took a real burnout before I understood what was happening. After investing in a raw vegan juice bar in West Hollywood for an additional revenue stream, I woke up one evening realizing that owning a juice bar was about 13 hour-days away from ‘passive’ income. The drive from Long Beach to West Hollywood on the 405 (pre-pandemic) was insane. I was so fried I could not string two sentences together, and it was during this period I found out I was a Projector in Human Design. This small piece of intel literally catapulted my life almost immediately into an entirely new trajectory. It explained everything I was going through. So, I made an incredibly challenging choice to sell the store and study non-stop until I felt I had mastered the intel. It was not a choice, I literally could not get out of bed and face another day in the store, I was the owner so just sleeping in was something I could do. Granted I could lose all my money, my home, my life savings, my entire income, but I had to, it was my health, my sanity, my well-being, or my investment. So, I said let the chips fall where they may and don’t get me wrong it was the scariest thing I have ever done. The courageous choice did make way for the reason for my current business success. It all started with the journey down the Human Design rabbit hole. It took me through an experiential ride unlike any other study I had researched. I have been experimenting with metaphysics since I was in my 20’s so there are very few healing modalities, channelings, spiritual techniques, psychology, neurolinguistics, hypnosis, Law of Attraction, mindset tools, that I haven’t explored. So, it really is saying a lot that this intel shifted me so significantly. Because I was so obsessed with the information it was not long before all my friends, clients, family members were asking me about their design, and if I could read their charts. Once this started happening, again my life swung in an entirely new direction as I integrated everyone’s Human Design information and new business directions took off. Eventually forming the Creative Coaching Certification for Human Design Specialists to provide people with the knowledge so they could live a life that more appropriately represents their truth as well. What I realized is each person is unique, there is a way to unlock this uniqueness and once you do, it provides a pathway of clarity for success. I learned I was a Splenic Projector; I have an incredibly unique code and strategy for success. I finally understood why my Master’s Degree in Spiritual Psychology, all my high-end coaching investments, Law of Attraction tools did not work for me in the past. Once I understood my unique design, all of these tools began to actually make sense as I could tailor them for my unique way of operating. There was a dismantling of who I thought I was, and a rediscovery of how to live as my true self. The secret sauce was reading my unique DNA code, the doors flew open to success for me, my clients, and if you are curious… it just might work for you as well! As far as my personal brand, ‘Raquel and Davidian Unleash Your Genius’ all came about because my partner and I began living as our truth. We contemplated and discovered our Human Design chart, our life purpose, the way in which we were designed to reach our goals. We sat back and allowed each other to live and work in our unique way, and this began a journey of success in our business. We now teach others how to learn their design, uncover why most of the tools they have been trying only cause more frustration and pain, and begin to set them on a journey of awakening to their unique truth. It is a thrilling adventure that will most definitely begin to open the doors of success, satisfaction, awe and even a new level of peace when you integrate and experiment with this knowledge. We break it down in a way that is simple, clear, and practical. No one else is combining these tools with the larger tools of self-help, business, Law of Attraction, and other personal development insights. It is a ride like none other!
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Once I launched my Creative Coaching Certification for Human Design Specialists, I saw our clients explode in their business, discover their true-life purpose, and many just went through deep and personal transformations. Many of whom were led down the wrong path by well-meaning leaders who did not understand each person is vastly different. This experience made us realize that anyone who is a coach or any kind; a life coach, business coach, therapist, healer, any type of entrepreneur, if you have clients you are doing them a great disservice by not understanding their unique aura type. We are all designed to manifest differently in life. The story we hear all the time from our community is ‘why doesn’t the Law of Attraction, business coaching systems work for me? Why do other people have success with their business or career while I struggle?’ From our perspective this is usually something in their design that can be learned about and self-corrected. Also the high-level achievers who may have experienced a lot of success often suffer from not being fully self-expressed, burned-out, or unable to expand, also just need a little insight into their design for huge life-altering shifts in their success. This is what makes my business so exciting, serving our community to UNLEASH THEIR GENIUS! I realized that supporting others to live as their unique self, was incredibly fulfilling on every level. You see, we are conditioned from childhood to try and fit in, act a certain way, attain certain life or career markers and this might be great for some people, but it isn’t great for everyone. Once we lift the chains for people to live as their unique self, there is a freedom that ensues as well as new levels of personal success and satisfaction. Our business then began offering many different avenues for our clients to work with us! If people are interested in business, health, or life purpose we offer several different specializations they can study their unique way to success in these areas through our courses. So, watching our business grow as our clients stepped into their genius and unleashed new aspects of their life, career, life purpose or business has been incredibly exciting for us. Most of our work is online, but since the Global Pandemic this aspect of our career took the front and center. It provided many people an opportunity to learn and grow from home as well as incorporate these tools into a business they can do from home.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
So Raquel and Davidian is primarily online at this point, also good for these crazy times we are in during the pandemic. However, I do have a ton of places I just can not wait to get back to. Always the spots I take all my friends coming in from out of town. Since I have lived in several LA spots including Long Beach, I have to say one of the hidden gems I always bring people to is the Naples Canals, I find this to be a hidden jewel it is a little outside of LA, but so worth the drive! They truly are the most amazing canals I have ever been to. Yes comparing them to both Venice Italy and Venice California. At Naples you can go kayaking through the canals, or have a gondola ride. Then our favorite restaurant in the area is Michaels on Naples, they have roof top dining and music (pre-pandemic of course). I also lived in Los Feliz for many years and I always bring friends for a hike up at the Griffith Park Observatory and then dinner at The Dresden! The Dresden is a classic LA favorite spot, it is an iconic Hollywood landmark since 1954 and has been featured in several movies.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I would like to do a shout out to my partner Davidian Lyon Davidian@raquelreyna.com He is also an amazing Human Design guide and leader.
Jennifer Manley Photography