We had the good fortune of connecting with Renata Murtol and we’ve shared our conversation below.
Hi Renata, can you tell us more about your background and the role it’s played in shaping who you are today?
I’m originally from Monterrey, Mexico and that is where I spent most of my childhood. Since I was very little I always liked to draw and write stories. I would spend days writing these little fables that had a message at the end so I could read them to my grandma. I always enjoyed having different outlets of self expression, but as I grew up I kind of left them behind, until I had to pick what to study in college. After months of thinking about it, I decided to pursue my passion for acting and moved to Los Angeles to study at the New York Film Academy. I truly believe LA was the place that made me the artist I am today as I was able to fully embody that and be confident about it. It gave me freedom to pursue other passions I had left behind such as painting.
Alright, so let’s move onto what keeps you busy professionally?
I’ve always said that the purpose in anything I do is to make people feel something, whether it is from a painting, a performance that you feel resonates with you, or even a shirt that makes you feel confident in your own skin. In my business, Artemurtol, I sell various products ranging from wall art, apparel, and accessories all based on my paintings. What I’m most excited about is the fact that someone was so compelled by one of my pieces and decided to buy it. Just the thought of my painting hanging on someone’s room is what gives me the most satisfaction.
I’ve learned so many things about creating a business and also about myself. I’ve found that I really enjoy designing products and I never would have discovered that if I didn’t start. Starting is hard, but the ability to keep pushing through is harder. Patience and hard work is key, but also being gentle with yourself and enjoying the process as much as possible. I think that is what I’m most proud of, believing in myself enough to keep going with my business even when it’s tough.
Overall what I want people to know about my brand is that it is a reflection of who I am as a person. Sometimes it is colorful and vibrant, but other times it is sad and if you let out a big cry it’s more than okay. I want people to feel comfortable, confident and seen in my clothes. To hang one of my paintings or posters and feel immense joy. I want to share a piece of myself in order for people to feel a little less alone. That is my mission in life.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
Oh I love itineraries! Okay, first I would take them to Venice Beach as it is one of my favorite places. We would grab a coffee at Great White and walk to the canals. Then we would grab some food, set a little picnic and stay all day at the beach. At night we would grab some drinks at Mama Shelter and walk to No Vacancy to dance it out. Day two, we would hike to the Hollywood Sign and take amazing pictures. Go to the Hollywood Wal of Fame because if you haven’t been, it is something you have to see. Day three, go to Downtown LA and eat at the Grand Central Market. Go to the Broad Museum and then walk around bar hopping. Day four, drive through PCH, stop and eat at Malibu Farm and then go all the way to Point Dume. Day five, honestly drive to Joshua Tree because it is my favorite place in the world. Day six, go shopping and dance it out at Breakroom 86 in Koreatown. On Sunday we would go to the Melrose Flea Market and have brunch on any of the restaurants close by. Finally, watch the sunset at the Griffith Observatory.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
This is a really good question. I obviously have to start with my parents because if I didn’t have their support I wouldn’t have been able to follow my dreams. There is a lot of skepticism and doubt surrounding artistic careers and as a parent you want your kids to have a “stable” life so their believe in me is everything I could have hoped for. I also want to give credit to my teachers in school that gave me the trust I needed to be completely vulnerable and become the best artist I could be. Without them I would not be where I am at today. And lastly I want to give credit to my boyfriend for always believing in me even when I don’t. He is the reason I was confident enough to start my business and sell my art.
Linkedin: Renata Murtol